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89% Of Shoppers Want To Read Reviews On Their Mobile Phones
Be it via an app or a mobile internet browser, consumers prefer to read reviews on their mobile devices.
Source: Statista
Positive Reviews Motivate 68% Of Consumers To Use A Local Business
Because the huge bulk of customers read reviews, you'd want yours to be appealing to new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process
Let's say you want to purchase a brand-new automobile and there are a number of models which fit your criteria. How do you choose the best one for you? Well, you read online reviews.
With the help of other customers, you quickly choose one that works for you. That's how positive reviews convert consumers into customers.
Source: Consumer Affairs
64% Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who read client reviews, agree that it increases their purchasing confidence.
Companies utilize the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
30% Of Consumers Feel Comfortable With A Business Which Responds To Online Reviews
Staying connected with your consumers creates trust. Even something like responding to their reviews and comments can make them feel valued.
As you may anticipate, clients who feel this way are happy to spend more cash with a business.
Source: Statuslabs
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of United States Clients
24% of US consumers consider reviews as 'exceptionally influential'.
To show the significance of online reviews and scores, did you know that 81 percent of customers will pay more for a product with reviews and those exact same customers are likewise ready to accept slower shipping times for such products.
Source: Turntonetworks
63.6 Percent Of Consumers Go To Google To Check For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.
These online review statistics show the basic popularity of a site can only presume when it pertains to trust.
Source: Review Trackers
Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
Software Reviews Impact Over 98% Of All Purchasers
18% of software buyers consider reviews to be a vital factor in the purchase procedure. Software reviews have no effect whatsoever on only 2% of customers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
If They Were Asked, 77% Of Customers Would Certainly Submit A Review
More than a 35% would submit a review to inform others about their customer experience and 24% would rather direct their review to the company itself.
Over a 26% would be willing to leave a review to assist other individuals with their decision making process.
Source: Podium
88% Of Executives Judge Reputation Risk As A Top Business Issue
Reputation management statistics show a business's reputation doesn't impact simply the clients. Potential team members also look at rankings and read reviews.
Source: Deloitte
61 Percent Of Regional Businesses Have An Average Rating Of 4 Or 5 Stars
Generally 2 out of 3 companies have outstanding and awesome scores. Only 5% of businesses have a score below three stars.
Source: Brightlocal