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15% Of Buyers Do Not Trust Businesses Without Having Online Reviews
No trust implies no interactions. 15 percent of prospective clients will not even consider doing business with a company they can't discover opinions about.
Source: Statuslabs
Software Reviews Influence Over 98% Of All Purchasers
18 percent of software purchasers consider reviews to be an essential factor in the purchase process. Software application reviews have no impact whatsoever on just 2% of customers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
The Majority Of Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've visited a vendor. Online review trends show individuals prefer to comment if they had a positive experience, instead of a mediocre or negative one.
Source: Brightlocal
A Single Business Review Can Raise Its Conversions By 10%
Online review stats show user-generated material can do wonders in regards to conversions.
A single review can have a massive impact on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44% increase.
Source: RevLocal
Only 44% Of Local Companies Have Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't benefiting from their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of companies really utilize them.
Although we now understand why consumer reviews are so effective, a lot of businesses obviously don't.
Source: LsaInsider
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company
The star ranking is the first thing customers see. Still, users pay attention to other aspects as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of US customers.
Source: Statista
64 Percent Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30% of customers who read customer reviews, concur that it increases their buying confidence.
Companies use the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
72% Of Consumers Will Not Take Action Unless They Check Out Some Reviews
No matter how attractive your marketing is, you still require consumer reviews. There is no other way around it. Clients are still willing to hear you out, but they trust other individuals more.
Source: My Testimonial Engine
More Than Half Of Consumers Aged 25-34 Submitted Reviews
According to Statista, the more youthful generations are purportedly the more vocal ones.
Source: Statista
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of US Customers
24% of US shoppers consider reviews as 'extremely influential'.
To illustrate the value of online reviews and ratings, did you know that 81 percent of consumers will pay more for an item with reviews and those very same customers are likewise happy to accept slower shipping times for such items.
Source: Turntonetworks
Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Purchasing Process
Let's say you want to purchase a brand-new automobile and there are several models which fit your requirements. How do you pick the very best one for you? Well, you read reviews.
With the help of other customers, you manage to select a model that works for you. That's how favorable reviews transform consumers into clients.
Source: Consumer Affairs
Negative Reviews Can Improve Conversion By Up To 85 Percent
It sounds crazy, but negative reviews can be a positive factor for users to devote more time on your site. According to online review statistics, people devote more than 5 times as long on a website when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95% suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo