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American Shoppers Regard "Product Performance" To Be The Most Valuable Information In Product Reviews
They focus on different aspects of the shopping experience when people check out reviews. However according to online review statistics, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of US clients.
Source: Statista
89% Of Shoppers Choose To Read Reviews Using Their Smartphones
Be it through an app or a mobile browser, clients choose to read reviews on their smart phones.
Source: Statista
Google Accounts For 57.5 Percent Of All Reviews Across The World
Google is the clear winner as far as distribution goes, but they are not the only ones in the game.
Here are the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Will Not Utilize A Service
This stat is among many that illustrate the importance of online rankings. Now that news of consumer fulfillment travels this quick, keeping your customers delighted is more vital than ever.
57 percent of customers have looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.
11 percent looked only for companies with a best five star score.
Source: Brightlocal
Customer Reviews On Products Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples opinions before they ever trust what the producer states. The reason, makers' descriptions are basically ads.
Source: Martech Zone
Consumers Might Spend 31% More With A Business That Has Fantastic Reviews
Focus on this statistic. The more detailed other users explain your services or product, the more money you can charge and consumer review stats reveal to us precisely how much more.
Source: Martech Zone
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization
The star score is the first thing customers see. Still, users focus on other aspects too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of American customers.
Source: Statista
More Than Four Negative Reviews About A Business Or Service May Reduce Sales By 70 Percent
One negative review is enough for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Of course, they can be compensated by the sheer number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
73 Percent Of Consumers Think Client Reviews Are More Crucial Than Star And Number Ratings
Online review data make it clear individuals aren't satisfied with scores alone.
Client reviews make the stats appear more authentic which is what the would-be consumers are looking for. Nearly a 3rd of consumers say composed reviews are the only feature that makes them believe the websites' reviews are beneficial and relevant.
Source: Fan and Fuel
98 Percent Of Yelp's Website Visitors Purchased From A Business They Found On The Site
Generally, 142 million customers check out Yelp every month. If you haven't declared your totally free Yelp business page, this is as great a time as any.
Source: RevLocal
70 Percent Of Consumers Prefer To Find Out About A Business By Means Of Reviews And Posts, Rather Than Advertisements
Advertisements are all well and good, however it deserves attempting a different approach too. Reviews are by far the very best method to find the truth about a service or product.
Source: Statuslabs
Software Reviews Impact Over 98% Of All Purchasers
18 percent of software application purchasers consider reviews to be a vital factor in the purchase process. Software application reviews have no impact whatsoever on just 2 percent of customers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
Almost All Consumers, Who Use Online Reviews, Read Them Early In The Buying Process
Let's say you wish to purchase a new car and there are numerous models which fit your criteria. How do you pick the best one for you? Well, you read the reviews.
With the help of other customers, you quickly decide on a model that works for you. That's how positive reviews convert consumers into customers.
Source: Consumer Affairs
95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
Online Product Reviews About An Item Can Increase Its Conversion Rate By More Than 270%
User review stats reveal the purchase possibility for a product with five reviews is 270 percent higher than the same product without reviews.
Source: Spiegel Research Center
60 Percent Of Consumers Consult Blog And Social Media Reviews On Their Cell Phones Prior To Shopping
In-store shopping is affected considerably by blogs and reviews on social networks. With men being twice as likely to be affected than ladies.
Reviews and rating statistics reveal individuals value the viewpoint of peers more than any other content.
Source: Collective Bias