64% Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who read customer reviews, concur that it increases their buying confidence.

Companies utilize the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

53% Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and want the very best bang for their buck. It's no wonder that they consider reading reviews as a big part of the buying decision.

Source: Statista

Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

30% Of Consumers Feel Favorable To A Business Which Reacts To Online Reviews

Communicating with your clients builds their trust. Even something like responding to their reviews and comments can make them feel appreciated.

As you may anticipate, customers who feel this way are going to spend more cash with a business.

Source: Statuslabs

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of US Consumers

24% of US consumers consider reviews as 'very influential'.

To illustrate the significance of online reviews and scores, did you know that 81% of consumers will pay more for an item with reviews and those exact same customers are likewise ready to accept slower shipping times for such products.

Source: Turntonetworks

83% Of All Young Customers Were Invited To Submit A Review Recently

Of those invited, 80% of consumers did give a review. Overall, companies have asked 66% of all consumers to post a review on their business.

Source: Brightlocal

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Won't Utilize A Service

This stat is among many that illustrate the significance of online scores. Now that news of consumer fulfillment travels this fast, keeping your clients delighted is more vital than ever.

57% of customers have actually searched for business with more than 4 stars in 2018, which is up from 48% in 2017.

Moreover, 11 percent looked just for companies with a perfect five star score.

Source: Brightlocal

71% Of Millennials Search Customer Reviews Of Professional Services

Majority of all individuals in need of a professional service rely on online reviews.

According to online reviews stats, 59% used online reviews to choose a legal representative or a physician.

Young people (age 18-35) are even more inclined to hire a professional based on online reviews. Only 19% of millennials will consider employing a legal representative without any.

Source: Thomson Reuters

89% Of Consumers Review A Businesses Responses To Reviews

Not only do the majority of customers read the review replies, 30% of them value them highly. Almost 96% read the feedback to their own reviews.

Source: Brightlocal

73% Of Customers Think Customer Reviews Are More Vital Than Star And Number Rankings

Online review statistics make it clear people aren't satisfied with scores alone.

Consumer reviews make the statistics appear more authentic which is what the prospective customers are looking for. Nearly a third of customers say composed reviews are the only function that makes them think the websites' reviews are helpful and pertinent.

Source: Fan and Fuel

Unfavorable Reviews Can Increase Conversion By As Much As 85 Percent

It sounds insane, however negative reviews can be a positive driver for users to devote more time on your site. According to online review statistics, individuals devote more than 5 times as long on a website when they read negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95% suspect censorship or faked reviews.

Source: Reevoo

Online Item Reviews About An Item Can Amplify Its Conversion Rate By More Than 270%

User review stats reveal the purchase possibility for an item with five reviews is 270 percent higher than the very same item without reviews.

Source: Spiegel Research Center

Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56% of your competitors that aren't making the most of their listing.

While business listings on the significant review platforms are totally free, a surprisingly low number of companies in fact use them.

Although we now know why consumer reviews are so effective, many businesses obviously do not.

Source: LsaInsider