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If They Were Asked, 77% Of Customers Would Post A Review
More than a 35% would submit a review to advise others about their client experience and 24% would certainly direct their review to the business itself.
Over a 26% would want to leave a review to assist other individuals with their choice making process.
Source: Podium
64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30% of customers who check out customer reviews, agree that it increases their buying confidence.
Companies utilize the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
88% Of Executives View Reputation Risk As A Leading Business Issue
Reputation management stats suggest a business's reputation does not affect just the consumers. Prospective team members also take a look at rankings and read reviews.
Source: Deloitte
91 Percent Of Millennials Trust In Online Reviews As Much As Loved Ones
Online review stats put clients' reviews as the most trustworthy source of recommendations. Online reviews normally carry the same weight as advice from friends and family.
Source: Brightlocal
Online Product Reviews About A Product Can Increase Its Conversion Rate By A Staggering 270%
User review stats reveal the purchase possibility for an item with five reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Business
The star score is the first thing customers see. Still, users focus on other aspects too, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of USA customers.
Source: Statista
83% Of Consumers Do Not Trust Advertising
The standard channels to reach clients aren't as prominent as they used to be. A lot of users who no longer trust advertisements pick to pay attention to consumers' suggestions online.
Source: Statuslabs
73 Percent Of Customers Think Customer Reviews Are More Important Than Star And Number Ratings
Online review data make it clear people aren't satisfied with ratings alone.
Written reviews make the statistics appear more genuine which is what the potential clients are trying to find. Practically a third of customers state written reviews are the only feature that makes them think the websites' reviews are pertinent and beneficial.
Source: Fan and Fuel
70 Percent Of Customers Prefer To Discover A Business Through Reviews And Short Articles, Instead Of Advertisements
Advertisements are all well and good, however it deserves trying a different approach also. Reviews are without a doubt the very best method to discover the truth about a service or product.
Source: Statuslabs
Clients Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users
Mobile users prefer to get things done much faster. For that reason, purchasing decisions are made rapidly.
Online reviews are obviously persuasive, yet marketers have not necessarily come to value the power of them.
Source: Martech Zone
A Lot Of Local Businesses Have An Average Of 39 Google Reviews
People like to share their experience after they have gone to a supplier. Online review trends reveal individuals prefer to comment if they had a favorable experience, rather than a average or unfavorable one.
Source: Brightlocal
83% Of All Young Clients Were Asked To Leave A Review Recently
Of those asked, 80% of consumers did give a review. Overall, businesses have asked 66% of all customers to post a review on their company.
Source: Brightlocal
Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process
Let's say you want to purchase a brand-new car and there are a number of models which fit your criteria. How do you select the best one for you? Well, you read reviews.
With the help of other people, you manage to pick one that works for you. That's how favorable reviews convert consumers into customers.
Source: Consumer Affairs
60 Percent Of Consumers Check Out Blog And Social Media Reviews On Their Mobile Devices Prior To Shopping
In-store purchasing is influenced considerably by blogs and reviews on social media. With males being twice as likely to be affected than women.
Reviews and score stats show individuals value the opinion of peers more than any other material.
Source: Collective Bias
If It Has Less Than A 4 Star Rating, More Than Half Of Customers Won't Use A Service
This stat is one of many that highlight the significance of online scores. Now that news of consumer satisfaction travels this quick, keeping your clients delighted is more crucial than ever.
57 percent of consumers have actually searched for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.
11% looked only for companies with a best five star score.
Source: Brightlocal