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Online Product Reviews About An Item Can Amplify Its Conversion Rate By More Than 270 Percent
User review stats reveal the purchase probability for a product with five reviews is 270% higher than the very same item without reviews.
Source: Spiegel Research Center
If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Use An Organisation
This stat is one of numerous that highlight the significance of online scores. Now that news of client fulfillment travels this fast, keeping your customers delighted is more crucial than ever.
57 percent of customers have actually looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
11 percent looked only for businesses with a best five star score.
Source: Brightlocal
Reviews Shared On Twitter Can Help Grow Sales By 6.46 Percent
Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
American Buyers Consider "Product Performance" To Be The Most Useful Info In Product Reviews
When people check out reviews, they concentrate on different aspects of the shopping experience. But according to online review stats, 60% of them are most thinking about the product's performance.
Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of American consumers.
Source: Statista
More Than Four Negative Reviews About A Company Or Product May Reduce Sales By 70 Percent
One negative review is enough for 35 percent of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.
Of course, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Most Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they have gone to a vendor. Online review trends show individuals choose to comment if they had a favorable experience, instead of a unfavorable or mediocre one.
Source: Brightlocal
Half Of All Millennial's "Always" Read Online Reviews For Businesses
More youthful people know the worth of being informed. User-generated content has an indisputable impact on consumers.
If businesses stop to consider the power of customer reviews over millennials, they will recognize what they've been missing out on. Older individuals are various though, just 6% of people aged 55 or older read reviews.
Source: Brightlocal
Consumer Reviews On Items Are Relied On Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples viewpoints before they ever trust what the maker states. The reason, producers' descriptions are essentially ads.
Source: Martech Zone
88% Of Executives Judge Reputation Risk As A Leading Business Issue
Reputation management statistics show a business's reputation doesn't impact just the customers. Prospective team members also look at ratings and take a look at reviews.
Source: Deloitte
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company
The star score is the first thing consumers see. Still, users take note of other aspects as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA consumers.
Source: Statista
67% Of Consumers Say Reviews Are A "Extremely Important" Factor When Selecting A Solution Provider
Reviews have a massive impact on their decision when consumers have to choose a solution provider.
Source: DemandGenReport
77% Of Consumers Do Not Rely On Reviews That Are Older Than Three Months
Clients don't care how excellent your service or product was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.
It is for this reason that companies ought to be continuously requesting reviews.
Source: Statuslabs
63.6% Of Consumers Go To Google To Read Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.
These online review stats reveal the general popularity of a website can only presume when it comes to trust.
Source: Review Trackers
Positive Reviews Motivate 68% Of Consumers To Use Local Businesses
Considering that the large bulk of consumers read reviews, you'd want yours to be appealing to new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Google Represents 57.5% Of All Reviews World Wide
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
Only 44% Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of companies in fact utilize them.
Although we now know why consumer reviews are so powerful, many businesses obviously don't.
Source: LsaInsider