98% Of Yelp's Visitors Purchased From A Business They Discovered On The Website

Normally, 142 million consumers visit Yelp every month. This is as good a time as any if you haven't declared your totally free Yelp business page.

Source: RevLocal

Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses

Younger individuals know the value of being informed. User-generated content has an unassailable effect on customers.

They will understand what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older individuals are various though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

77% Of Buyers Don't Trust Reviews That Are Older Than 3 Months

Customers don't care how great your product or service was in the past. Since they are fresh and relevant, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that businesses should to be continuously asking for reviews.

Source: Statuslabs

77% Of Customers Would Likely Submit A Review If They Were Asked

More than a 35% would post a review to inform others about their client encounter and 24% would likely direct their review to the business itself.

Over a 26% would want to leave a review to help other individuals with their choice making process.

Source: Podium

53% Of Consumers Anticipate Companies To Answer Back Within A Week To Negative Reviews

Online review statistics reveal that 63% of client reviews remain without a reaction. That's too bad, since those businesses are losing customers that way.

Source: Review Trackers

70% Of Consumers Choose To Discover A Business Via Short Articles And Reviews, Rather Than Ads

Advertisements are all well and good, however it's worth attempting a different approach also. Reviews are by far the best way to find the truth about a service or product.

Source: Statuslabs

If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More

We already touched upon the negative and positive reviews and their result on consumers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are favorable. Consumers expect to see some negative reviews.

Source: Capterra

49% Of Customers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Buying Decision

Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.

The share of clients, who focus on the variety of reviews is currently at 46 percent.

Source: Brightlocal

91 Percent Of Millennials Turn To Online Reviews As Much As Loved Ones

Online review stats position consumers' reviews as the most credible source of suggestions. Online reviews normally bring the same weight as advice from family and friends.

Source: Brightlocal

Customer Reviews On Products Are Relied On Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the maker states. The reason, makers' descriptions are essentially advertisements.

Source: Martech Zone

Over Half Of Shoppers Aged 25 To 34 Submitted Reviews

According to Statista, the more youthful generations are seemingly the more opinionated ones.

Source: Statista

72% Of Clients Will Not Take Action Unless They Check Out Some Reviews

Irrespective of how captivating your marketing is, you still need consumer reviews. There's no other way around it. Consumers are still going to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

67% Of Customers Claim That Reviews Are A "Extremely Crucial" Factor When Choosing A Service Provider

When consumers have to pick a solution provider, reviews have a huge influence on their decision.

Source: DemandGenReport

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of consumers who check out client reviews, agree that it increases their buying confidence.

Businesses utilize the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista