74 Percent Of Regional Companies Have At A Minimum, One Google Review

One review is far from sufficient to enhance your site's SERP ranking.

Taking a look at online scores data, we learnt that a business requires to have at least 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

Google Accounts For 57.5% Of All Reviews Worldwide

Google is the clear winner as far as distribution goes, but they are not the only ones in the game.

Here are the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

The Majority Of Best Selling Products Have An Average Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star rankings.

According to customer rating statistics, conversion rates begin to reduce as scores rise above 4.7.

Source: Spiegel Research Center

88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices

Stats reveal that reviews were more beneficial than TV ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

71% Of Millennials Search Consumer Reviews Of Expert Services

Over half of all people in need of a professional service rely on online reviews.

According to online reviews statistics, 59% used online reviews to choose a doctor or an attorney.

Young people (age 18-35) are even more inclined to employ an expert based on online reviews. Only 19% of millennials will consider employing a lawyer without any.

Source: Thomson Reuters

95% Of Unsatisfied Clients Will Return To A Company If A Business Manages To Resolve Problems Quickly And Effectively

Consumers do not expect you to be perfect. When things go wrong, they do anticipate you to remedy things. If there is nothing else a company can do to fix a concern, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

49% Of Customers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency also.

The share of clients, who take notice of the number of reviews is currently at 46%.

Source: Brightlocal

Positive Reviews Encourage 68% Of Consumers To Choose A Local Business

Considering that the vast bulk of consumers read reviews, you would want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

67% Of Customers Claim That Reviews Are A "Extremely Important" Factor When Picking A Service Provider

When clients have to choose a service provider, reviews have a huge effect on their decision.

Source: DemandGenReport

72% Of Clients Won't Take Action Before They Check Out Some Reviews

No matter how tempting your marketing is, you still need consumer reviews. There's no way around it. Customers are still ready to hear you out, however they rely on other people more.

Source: My Testimonial Engine

Software Application Reviews Influence Over 98 Percent Of All Purchasers

18% of software application purchasers consider reviews to be a vital factor in the purchase process. Software application reviews have no effect whatsoever on only 2 percent of customers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

US Buyers Consider "Product Performance" To Be The Most Useful Information In Product Reviews

When individuals read reviews, they focus on different aspects of the shopping experience. However according to online review stats, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality with time are the next few considerations for more than 50% of American consumers.

Source: Statista

77% Of Customers Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how great your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that businesses need to be constantly requesting reviews.

Source: Statuslabs

Online Item Reviews About A Product Can Boost Its Conversion Rate By A Staggering 270%

User review stats show the purchase probability for a product with five reviews is 270% higher than the same item without reviews.

Source: Spiegel Research Center

More Than 4 Negative Reviews About A Company Or Service May Decrease Sales By 70%

One negative review suffices for 35% of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Consumers Could Spend 31 Percent More With A Business That Has Great Reviews

Focus on this fact. The more detailed other users explain your product and services, the more money you can charge and customer review statistics reveal to us precisely just how much more.

Source: Martech Zone

86% Of Consumers Would Think About Writing A Review For A Business

Your consumers are your most important resource, and it's not just because of the cash they spend at your business. If you provide a great experience, they will want to share it.

Source: Brightlocal

63.6% Of Customers Check Out Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review stats reveal the basic popularity of a site can only go so far.

Source: Review Trackers