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Online Item Reviews About A Product Can Increase Its Conversion Rate By More Than 270%
User review statistics reveal the purchase possibility for a product with five reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
53% Of Americans Consider Product Reviews And Ratings As The Most Essential Part Of Online Shopping.
Today's shoppers are wary and desire the best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
Only 6 Percent Of Customers Don't Trust Consumer Reviews At All
According to customer review statistics, a whopping 19% of consumers constantly trust online reviews and never a make a purchase without checking out reviews.
Source: Statista
52% Of Customers Rely On A Product More If It Has Unfavorable Reviews As Well
We already discussed the negative and positive reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. People expect to see some unfavorable reviews.
Source: Capterra
Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process
Let's say you wish to buy a new vehicle and there are a number of models which fit your criteria. How do you select the very best one for you? Well, you read reviews.
With the help of other consumers, you quickly choose a model that works for you. That's how positive reviews transform customers into consumers.
Source: Consumer Affairs
89% Of Consumers Review A Businesses Reactions To Reviews
Not only do a lot of consumers check out the review replies, 30% of them hold them in high regard. Almost 96% read the responses to their own reviews.
Source: Brightlocal
90% Of Site Visitors Need Less Than 10 Reviews To Form An Opinion About A Business
You know what individuals state about first impressions?
Users get their first impression of your businesses through reviews. Typically through less than 10 of them.
Think about asking your visitors to compose one if you don't have reviews on your website.
Source: Martech Zone
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Services
Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they check out reviews 'constantly' or 'really frequently'.
Source: Trust You
70 Percent Of Customers Prefer To Discover A Business By Means Of Reviews And Articles, Instead Of Advertisements
Advertisements are all well and good, however it's worth trying a different approach also. Reviews are without a doubt the best method to find the truth about a product or service.
Source: Statuslabs
The Average Review Length Has Gotten 65% Much Shorter Since 2010
Lately reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is comparable to that of tweet from twitter.
Source: Review Trackers
Reviews Published On Twitter Can Help Grow Revenues By 6.46%
Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples opinions before they ever trust what the maker says. The reason, manufacturers' descriptions are essentially advertisements.
Source: Martech Zone
US Shoppers Regard "Product Performance" To Be The Most Valuable Info In Product Reviews
They focus on various elements of the shopping experience when people check out reviews. However according to online review stats, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of USA clients.
Source: Statista
One-half Of All Millennial's "Constantly" Check Out Online Reviews For Businesses
More youthful people understand the value of being informed. User-generated content has an indisputable impact on consumers.
If businesses stop to consider the power of customer reviews over millennials, they will understand what they've been losing out on. Older individuals are different though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
98 Percent Of Yelp's Browsers Purchased From A Business They Discovered On The Site
Typically, 142 million consumers check out Yelp every month. If you haven't claimed your complimentary Yelp business page, this is as excellent a time as any.
Source: RevLocal
Favorable Reviews Motivate 68 Percent Of Consumers To Use A Local Business
Considering that the large majority of consumers read reviews, you'd want yours to be appealing to new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business
The star ranking is the first thing customers see. Still, users focus on other factors as well, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA consumers.
Source: Statista