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Just 6 Percent Of Customers Don't Trust Consumer Reviews At All
According to client review data, a whopping 19 percent of consumers constantly trust online reviews and never ever a make a purchase without reading reviews.
Source: Statista
The Majority Of Consumers Aged 25 To 34 Submitted Reviews
According to Statista, the more youthful generations are evidently the more vocal ones.
Source: Statista
The Majority Of Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they've visited a supplier. Online review trends show people prefer to comment if they had a favorable experience, instead of a average or negative one.
Source: Brightlocal
52% Of Customers Trust A Product More If It Has Unfavorable Reviews Also
We already touched upon the negative and positive reviews and their impact on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are fake. People expect to see some unfavorable reviews.
Source: Capterra
73% Of Customers Think Client Reviews Are More Vital Than Star And Number Scores
Online review stats make it clear individuals aren't pleased with ratings alone.
Written reviews make the stats appear more authentic which is what the would-be customers are looking for. Practically a 3rd of consumers state composed reviews are the only feature that makes them think the sites' reviews are beneficial and appropriate.
Source: Fan and Fuel
Online Item Reviews About An Item Can Improve Its Conversion Rate By More Than 270%
User review statistics reveal the purchase probability for a product with five reviews is 270 percent higher than the same product without reviews.
Source: Spiegel Research Center
63.6% Of Customers Check Out Google To Check For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.
These online review stats show the basic appeal of a website can only presume when it pertains to trust.
Source: Review Trackers
A Lone Business Review Can Raise Its Conversions By 10%
Online review statistics reveal user-generated content can do wonders in regards to conversions.
A single review can have a huge effect on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can provide an astonishing 44 percent increase.
Source: RevLocal
Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of USA Customers
24% of US consumers consider reviews as 'extremely influential'.
To show the value of online reviews and ratings, did you know that 81 percent of consumers will pay more for a product with reviews and those same customers are also going to accept slower shipping times for such products.
Source: Turntonetworks
Just 44% Of Local Businesses Have Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't making the most of their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of companies actually make use of them.
Although we now understand why consumer reviews are so powerful, the majority of businesses obviously don't.
Source: LsaInsider
30% Of Customers Feel Favorable To A Company Which Answers Online Reviews
Staying connected with your consumers develops trust. Even something easy like reacting to their reviews and remarks can make them feel appreciated.
As you might expect, clients who feel this way are ready to spend more cash with a business.
Source: Statuslabs
The Typical Review Length Has Actually Become 65% Much Shorter Since 2010
Now a days reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is proportionate to that of a twitter tweet.
Source: Review Trackers
15 Percent Of Users Don't Trust Businesses Without Having Online Reviews
No trust suggests no interactions. 15 percent of potential clients will not even think about working with a business they can't discover viewpoints about.
Source: Statuslabs
When Purchasing Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Prominent Aspect
Data reveal that reviews were more effective than TV ads at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
70 Percent Of Consumers Prefer To Learn About A Business By Means Of Articles And Reviews, Rather Than Ads
Ads are all well and good, but it deserves attempting a different approach as well. Reviews are without a doubt the best method to find the truth about a product or service.
Source: Statuslabs
77% Of Buyers Do Not Rely On Reviews That Are Older Than 3 Months
Customers don't care how excellent your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.
Customers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that businesses need to be continuously requesting reviews.
Source: Statuslabs