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89% Of Customers Review A Businesses Replies To Reviews
Not only do the majority of clients check out the review replies, 30% of them value them highly. Practically 96% read the replies to their own reviews.
Source: Brightlocal
49% Of Customers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Buying Decision
Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency also.
The share of customers, who take notice of the number of reviews is presently at 46 percent.
Source: Brightlocal
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of US Customers
24% of US shoppers consider reviews as 'extremely influential'.
To show the significance of online reviews and ratings, did you know that 81% of customers will pay more for a product with reviews and those very same clients are also going to accept slower shipping times for such items.
Source: Turntonetworks
Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
89% Of Clients Want To Read Reviews Using Their Smart Devices
Be it by means of an app or a mobile internet browser, clients prefer to read reviews on their phones.
Source: Statista
Most Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they've visited a supplier. Online review trends reveal people choose to comment if they had a positive experience, rather than a negative or mediocre one.
Source: Brightlocal
70 Percent Of Consumers Choose To Find Out About A Business Via Articles And Reviews, Instead Of Ads
Advertisements are all well and good, but it's worth attempting a different approach also. Reviews are without a doubt the best way to find the truth about a service or product.
Source: Statuslabs
64% Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who read client reviews, agree that it increases their buying confidence.
Organizations utilize the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
A One Star Increase In Score Can Lead To A 5% To 9% Boost In Business Income
Businesses that treat clients well typically succeed, review sites help make sure of that.
Source: Statuslabs
91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of companies doubt the integrity of online reviews. Nevertheless, they recognize the massive effect user ratings have on their business. Undesirable customer or employee reviews can influence 90% of job seekers.
Source: Career Arc
53% Of Consumers Anticipate Businesses To Reply Within A Week To Unfavorable Reviews
Online review statistics prove that 63% of client reviews go on without a reaction. That's regrettable, since those companies are losing consumers that way.
Source: Review Trackers
91% Of Millennials Have Faith In Online Reviews As Much As Loved Ones
Online review statistics place customers' reviews as the most reliable source of suggestions. Online reviews usually carry the exact same weight as suggestions from loved ones.
Source: Brightlocal
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Unfavorable Reviews Can Boost Conversion By Up To 85 Percent
It sounds insane, however negative reviews can be a positive driver for users to devote more time on your website. According to online review data, people spend more than 5 times as long on a site when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or faked reviews.
Source: Reevoo