Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Unfavorable Reviews Can Increase Conversion By As Much As 85 Percent

It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your website. According to online review data, individuals spend more than 5 times as long on a website when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

The Average Review Word Count Has Actually Become 65% Much Shorter Since 2010

In recent years reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists check out approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they read reviews 'constantly' or 'extremely frequently'.

Source: Trust You

91 Percent Of Millennials Trust Online Reviews As Much As Family And Friends

Online review statistics place customers' reviews as the most reliable source of suggestions. Online reviews usually carry the same weight as advice from family and friends.

Source: Brightlocal

53% Of Customers Anticipate Businesses To Answer Back Within A Week To Unfavorable Reviews

Online review stats reveal that 63% of client reviews remain without a reply. That's too bad, due to the fact that those businesses are losing clients that way.

Source: Review Trackers

95% Of Unhappy Customers Will Go Back To A Company If A Company Makes An Effort To Solve Issues Rapidly And Efficiently

Customers do not anticipate you to be perfect. When things go wrong, they do anticipate you to fix things. If there is nothing else a company can do to deal with a problem, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

Just 6% Of Customers Don't Trust Client Reviews At All

According to consumer review statistics, a massive 19% of customers constantly trust online reviews and never a make a purchase without checking out reviews.

Source: Statista

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of US Consumers

24% of US shoppers consider reviews as 'exceptionally influential'.

To show the value of online reviews and rankings, did you understand that 81% of customers will pay more for an item with reviews and those same consumers are also ready to accept slower shipping times for such products.

Source: Turntonetworks

Only 44% Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are free, a surprisingly low number of businesses really use them.

Although we now understand why consumer reviews are so effective, the majority of businesses obviously do not.

Source: LsaInsider

15% Of Buyers Do Not Trust Businesses With No Online Reviews

No trust suggests no interactions. 15% of prospective clients will not even consider doing business with a business they can't find opinions about.

Source: Statuslabs

More Than 4 Negative Reviews About A Business Or Product Might Reduce Sales By 70%

One negative review suffices for 35 percent of a site's visitors to choose not to buy. Three negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of companies doubt the integrity of online reviews. Nevertheless, they recognize the massive effect user ratings have on their business. Undesirable client or staff member reviews can affect 90% of job seekers.

Source: Career Arc

49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Essential Factor In Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency also.

The share of clients, who pay attention to the number of reviews is currently at 46%.

Source: Brightlocal

A One Star Increase In Rating Can Cause A 5% To 9% Increase In Business Income

Businesses that treat clients honorably normally prosper, review sites help make certain of that.

Source: Statuslabs

Google Represents 57.5 Percent Of All Reviews World Wide

Google is in the lead here, followed by Facebook as a distant second.

Here are the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

A Solitary Business Review Can Lift Its Conversions By 10%

Online review statistics show user-generated content can do miracles in terms of conversions.

A single review can have an enormous impact on your business.

A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can supply a mind-blowing 44% boost.

Source: RevLocal