72% Of Customers Won't Take Action Unless They Check Out Some Reviews

Irrespective of how tempting your marketing is, you still require client reviews. There is no other way around it. Clients are still happy to hear you out, but they rely on other people more.

Source: My Testimonial Engine

53% Of Americans Consider Product Reviews And Rankings As The Most Important Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and want the best bang for their buck. It's no wonder that they consider checking out reviews as a huge part of the buying decision.

Source: Statista

83% Of All Younger Shoppers Were Asked To Give A Review Recently

Of those asked, 80% of customers did give a review. Overall, companies have actually asked 66% of all consumers to submit a review on their business.

Source: Brightlocal

67% Of Consumers Report Reviews Are A "Very Important" Factor When Selecting A Service Provider

Reviews have a massive impact on their decision when consumers have to select a service provider.

Source: DemandGenReport

73% Of Consumers Think Client Reviews Are More Crucial Than Star And Number Scores

Online review stats make it clear people aren't pleased with ratings alone.

Consumer reviews make the stats appear more genuine which is what the prospective customers are looking for. Nearly a third of customers state composed reviews are the only function that makes them think the sites' reviews are helpful and relevant.

Source: Fan and Fuel

Just 6% Of Consumers Don't Rely On Consumer Reviews At All

According to consumer review statistics, a tremendous 19 percent of customers constantly rely on online reviews and never a make a purchase without checking out reviews.

Source: Statista

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than 2 thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

77% Of Individuals Do Not Rely On Reviews That Are Older Than 3 Months

Consumers don't care how good your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that companies should to be continuously asking for reviews.

Source: Statuslabs

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Buying Process

Let's say you want to purchase a brand-new automobile and there are a number of models which fit your criteria. How do you choose the very best one for you? Well, you read reviews.

With the help of other customers, you quickly decide on one that works for you. That's how favorable reviews transform customers into customers.

Source: Consumer Affairs

If They Were Asked, 77% Of Clients Would Give A Review

More than a 35% would submit a review to advise others about their customer experience and 24% would definitely direct their review to the business itself.

Over a 26% would be willing to post a review to help other individuals with their choice making process.

Source: Podium

30% Of Consumers Feel Favorable To A Company Which Responds To Online Reviews

Keeping in touch with your clients establishes trust. Even something like responding to their reviews and remarks can make them feel appreciated.

As you may expect, clients who feel this way are happy to invest more cash with a business.

Source: Statuslabs

Only 44 Percent Of Local Companies Have Accepted Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the significant review platforms are totally free, a remarkably low number of companies actually use them.

Although we now understand why consumer reviews are so powerful, the majority of businesses apparently don't.

Source: LsaInsider

Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses

Younger individuals understand the worth of being informed. User-generated material has an unassailable impact on consumers.

If businesses stop to consider the power of customer reviews over millennials, they will understand what they've been losing out on. Older people are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More

We already touched upon the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. People anticipate to see some negative reviews.

Source: Capterra

89% Of Consumers Read A Companies Feedback To Reviews

Not only do a lot of shoppers check out the review replies, 30% of them hold them in high regard. Practically 96% read the replies to their own reviews.

Source: Brightlocal