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Software Reviews Impact Over 98 Percent Of All Buyers
18% of software purchasers consider reviews to be a necessary factor in the purchase process. Software reviews have no effect whatsoever on only 2% of customers. Two thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
Users Reading Reviews On A Mobile Device Are 127% More Likely To Buy Than Desktop Users
Mobile users prefer to get things done much faster. Buying choices are made quickly.
Online reviews are undoubtedly convincing, yet online marketers have not always come to appreciate the power of them.
Source: Martech Zone
64 Percent Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who read client reviews, concur that it increases their buying confidence.
Companies use the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
A Lone Business Review Can Lift Its Conversions By 10 Percent
Online review statistics show user-generated content can do wonders in regards to conversions.
A single review can have an enormous influence on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can supply a mind-blowing 44 percent boost.
Source: RevLocal
98 Percent Of Yelp's Browsers Purchased From A Business They Found On The Website
Usually, 142 million consumers check out Yelp every month. This is as great a time as any if you have not declared your totally free Yelp business page.
Source: RevLocal
49% Of Customers Consider The Number Of Online Reviews As An Essential Consideration Of Their Purchasing Decision
Customers value not only the quality or nature of the reviews, but they consider their number and recency as well.
The share of clients, who pay attention to the number of reviews is currently at 46%.
Source: Brightlocal
77% Of Consumers Don't Trust Reviews That Are Older Than 3 Months
Customers don't care how good your product or service was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.
Customers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that businesses need to be continuously asking for reviews.
Source: Statuslabs
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of USA Clients
24% of US consumers consider reviews as 'very influential'.
To highlight the significance of online reviews and rankings, did you understand that 81 percent of consumers will pay more for an item with reviews and those same clients are likewise going to accept slower shipping times for such items.
Source: Turntonetworks
Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you wish to purchase a brand-new automobile and there are numerous models which fit your criteria. How do you select the best one for you? Well, you read reviews.
With the help of other consumers, you quickly decide on one that works for you. That's how favorable reviews convert consumers into consumers.
Source: Consumer Affairs
70% Of Customers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. Most people read many more reviews to get an idea of how business is really doing. Don't depend upon that fact alone.
Source: Brightlocal
63.6 Percent Of Customers Go To Google To Look For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the bottom of the list.
These online review statistics show the basic popularity of a site can only go so far when it concerns trust.
Source: Review Trackers