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77% Of Customers Would Undoubtedly Leave A Review If They Were Asked
More than a 35% would submit a review to educate others about their consumer encounter and 24% would rather direct their review to the company itself.
Over a 26% would want to submit a review to help other individuals with their decision making process.
Source: Podium
Visitors Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Buy Than Desktop Users
Mobile users prefer to get things done quicker. Buying decisions are made rapidly.
Online reviews are obviously convincing, yet marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
89% Of Customers Choose To Read Reviews Using Their Smartphones
Be it through an app or a mobile web browser, clients choose to read reviews on their smart phones.
Source: Statista
98% Of Yelp's Website Visitors Bought From A Business They Found On The Website
Typically, 142 million customers check out Yelp every month. If you have not declared your complimentary Yelp business page, this is as good a time as any.
Source: RevLocal
Negative Reviews Can Increase Conversion By As Much As 85%
It sounds insane, however negative reviews can be a positive driver for users to devote more time on your site. According to online review data, people devote more than 5 times as long on a site when they check out negative reviews.
When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions
Facebook is currently the most popular social network which can also affect our purchasing preferences.
According to social reviews data, Facebook impacts over half of users' purchase choices.
If it has favorable reviews, Facebook reviews statistics expose that four out of 5 users are most likely to rely on a local business.
Source: RevLocal
83 Percent Of Customers Don't Rely On Advertising
The traditional channels to reach customers aren't as prominent as they utilized to be. The majority of users who no longer trust ads select to pay attention to clients' suggestions online.
Source: Statuslabs
53% Of Customers Expect Businesses To Answer Back Within A Week To Unfavorable Reviews
Online review statistics reveal that 63% of client reviews remain without a reaction. That's regrettable, because those companies are losing clients that way.
Source: Review Trackers
82 Percent Of Consumers Visit Review Sites Since They Want To Purchase A Service Or A Product And Wish To Get The Facts About Business Services And Products.
Users come since they have currently formed a buying decision. The majority of them (89 percent) buy within a week of their visit.
Source: RevLocal
95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Positive Reviews Motivate 68% Of Consumers To Choose A Local Business
Given that the large bulk of consumers check out reviews, you would want yours to be appealing to brand-new clients, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Software Reviews Influence Over 98% Of All Buyers
18 percent of software buyers consider reviews to be an important factor in the purchase process. Software application reviews have no effect whatsoever on only 2% of consumers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra