Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than two-thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

The Majority Of Popular Items Have A Typical Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to client rating statistics, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

Clients Could Invest 31% More With A Business That Has Excellent Reviews

Take notice of this fact. The more detailed other users explain your product or service, the more money you can charge and customer review statistics reveal to us exactly just how much more.

Source: Martech Zone

Google Represents 57.5 Percent Of All Reviews World-wide

Google is in the lead here, followed by Facebook as a remote second.

These are the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

United States Shoppers View "Product Performance" To Be The Most Valuable Information In Product Reviews

They focus on different elements of the shopping experience when individuals read reviews. However according to online review statistics, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of American clients.

Source: Statista

73 Percent Of Customers Believe Written Reviews Are More Vital Than Star And Number Rankings

Online review stats make it clear individuals aren't satisfied with scores alone.

Customer reviews make the stats appear more genuine which is what the potential clients are trying to find. Practically a third of consumers say composed reviews are the only function that makes them believe the websites' reviews are beneficial and relevant.

Source: Fan and Fuel

Software Application Reviews Impact Over 98% Of All Purchasers

18 percent of software application purchasers consider reviews to be a necessary factor in the purchase process. Software reviews have no effect whatsoever on just 2 percent of consumers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Business

The star rating is the first thing customers see. Still, users pay attention to other aspects too, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of US customers.

Source: Statista

64% Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who read consumer reviews, concur that it increases their purchasing confidence.

Businesses use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

91 Percent Of Millennials Depend On Online Reviews As Much As Family And Friends

Online review stats place customers' reviews as the most credible source of recommendations. Online reviews usually carry the exact same weight as suggestions from friends and family.

Source: Brightlocal

49% Of Consumers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Buying Decision

Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.

The share of clients, who take notice of the number of reviews is presently at 46 percent.

Source: Brightlocal

When Purchasing Home Electronics, 88% Of Americans Declared That Product Reviews Were The Most Prominent Element

Statistics reveal that reviews were more beneficial than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

30% Of Consumers Feel Positive About A Company Which Responds To Online Reviews

Keeping in touch with your clients establishes trust. Even something as basic as reacting to their remarks and reviews can make them feel appreciated.

As you may anticipate, customers who feel this way are ready to invest more cash with a business.

Source: Statuslabs

95% Of Travelers Read Online Reviews Prior To Reserving Travel Services

Leisure and business travelers alike read reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they check out reviews 'always' or 'really frequently'.

Source: Trust You

67% Of Consumers Admit Reviews Are A "Very Important" Factor When Selecting A Solution Provider

When customers need to select a solution provider, reviews have an enormous effect on their decision.

Source: DemandGenReport

77% Of Clients Don't Rely On Reviews That Are Older Than Three Months

Clients don't care how good your service or product was in the past. Part of why online reviews matter is since they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.

It is for this reason that businesses need to be constantly requesting reviews.

Source: Statuslabs

53% Of Consumers Expect Companies To Respond Within A Week To Unfavorable Reviews

Online review statistics reveal that 63% of client reviews go on without a reply. That's too bad, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers