74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review

A single review is far from sufficient to enhance your website's SERP ranking.

Looking at online scores statistics, we found out that a business requires to have approximately 40 reviews before users "Award" it with a star.

Source: Brightlocal

Buyers Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done faster. For that reason, buying decisions are made rapidly.

Online reviews are obviously convincing, yet marketers haven't always come to appreciate the power of them.

Source: Martech Zone

88% Of Americans Revealed That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics

Data reveal that reviews were more effective than Television advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

63.6% Of Consumers Check Out Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.

These online review statistics show the general appeal of a website can just go so far when it pertains to trust.

Source: Review Trackers

53 Percent Of Americans Consider Item Reviews And Scores As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and want the very best bang for their dollar. It's not surprising that that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

Reviews Posted On Twitter Can Help Boost Revenues By 6.46 Percent

Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

Favorable Reviews Encourage 68 Percent Of Consumers To Use Local Businesses

Given that the huge bulk of customers check out reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Buying Decision

Customers value not just the quality or nature of the reviews, however they consider their number and recency too.

The share of clients, who take note of the variety of reviews is presently at 46 percent.

Source: Brightlocal

89% Of Consumers Browse A Businesses Responses To Reviews

Not only do most customers check out the review replies, 30% of them value them highly. Almost 96% read the replies to their own reviews.

Source: Brightlocal

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of customers who read customer reviews, concur that it increases their purchasing confidence.

Businesses use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

86% Of Customers Would Think About Writing A Review For A Business

Your consumers are your most important resource, and it's not only because of the money they spend at your business. They will be prepared to share it if you give them a great experience.

Source: Brightlocal

If A Business Takes Care Of Problems Quickly And Efficiently, 95% Of Dissatisfied Customers Will Go Back To A Company

Clients do not expect you to be perfect. They do expect you to deal with things when they go wrong. If there is absolutely nothing else a company can do to deal with a concern, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday