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82 Percent Of Customers Visit Review Sites Since They Want To Acquire A Service Or An Item And Want To Get The Facts About The Businesses Products And Services.
Users come because they have currently formed a buying decision. The majority of them (89%) buy within a week of their visit.
Source: RevLocal
15 Percent Of Customers Don't Trust Businesses Without Having Online Reviews
No trust means no interactions. 15 percent of prospective clients will not even consider doing business with a company they can't find viewpoints about.
Source: Statuslabs
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
If It Has Less Than A 4 Star Score, More Than Half Of Consumers Won't Utilize A Company
This stat is one of lots of that show the value of online scores. Now that news of consumer satisfaction travels this fast, keeping your clients delighted is more vital than ever.
57 percent of customers have actually searched for business with more than 4 stars in 2018, which is up from 48% in 2017.
Moreover, 11 percent looked just for services with a best five star rating.
Source: Brightlocal
The Typical Review Length Has Actually Become 65% Much Shorter Since 2010
Currently reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of tweet on twitter.
Source: Review Trackers
30% Of Customers Feel Favorable To A Business Which Reacts To Online Reviews
Communicating with your customers builds their trust. Even something as simple as reacting to their comments and reviews can make them feel valued.
As you might anticipate, customers who feel this way are going to spend more cash with a company.
Source: Statuslabs
63.6% Of Consumers Visit Google To Read Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.
When it comes to trust, these online review statistics show the basic appeal of a website can just go so far.
Source: Review Trackers
53% Of Americans Consider Item Reviews And Scores As The Most Crucial Part Of Online Shopping.
Today's buyers are smart and want the best bang for their dollar. It's not surprising that that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista
64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who read consumer reviews, agree that it increases their purchasing confidence.
Companies use the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
The Majority Of Best-selling Products Have An Average Score Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. Somebody always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star scores. Sometimes a lower score actually helps your overall score.
According to consumer rating statistics, conversion rates start to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
USA Buyers Consider "Product Performance" To Be The Most Valuable Information In Product Reviews
They focus on various aspects of the shopping experience when individuals check out reviews. But according to online review stats, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of American consumers.
Source: Statista