77% Of Consumers Don't Rely On Reviews That Are Older Than 3 Months

Customers don't care how great your product or service was in the past. Part of why online reviews matter is since they are fresh and relevant.

Customers understand businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.

It is for this reason that companies should to be continuously requesting reviews.

Source: Statuslabs

Many Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they've visited a vendor. Online review trends show people choose to comment if they had a positive experience, rather than a average or unfavorable one.

Source: Brightlocal

53% Of Customers Expect Businesses To Respond Within A Week To Negative Reviews

Online review statistics reveal that 63% of customer reviews remain without a reaction. That's too bad, since those businesses are losing consumers that way.

Source: Review Trackers

Clients Might Spend 31 Percent More With A Business That Has Fantastic Reviews

Take notice of this fact. The more detailed other users explain your services or product, the more cash you can charge and consumer review statistics show us exactly just how much more.

Source: Martech Zone

49% Of Customers Consider The Number Of Online Reviews As A Vital Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, however they consider their quantity and recency too.

The share of clients, who pay attention to the variety of reviews is currently at 46%.

Source: Brightlocal

71% Of Millennials Browse Consumer Reviews Of Professional Services

Over half of all people in need of an expert service rely on online reviews.

According to online reviews data, 59% used online reviews to choose a physician or a legal representative.

Younger people (age 18-35) are much more inclined to work with an expert based on online reviews. Only 19% of millennials will think about hiring a legal representative without any.

Source: Thomson Reuters

A Lot Of Popular Products Have A Typical Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. Somebody always has a bit of a gripe. That's why it is unnatural to get perfect 5 star scores. Often a lower score in fact helps your overall rating.

According to consumer rating stats, conversion rates start to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

98% Of Yelp's Website Visitors Bought From A Business They Discovered On The Website

Generally, 142 million customers check out Yelp each month. This is as excellent a time as any if you haven't declared your free Yelp business page.

Source: RevLocal

67% Of Customers Suggest Reviews Are A "Very Crucial" Factor When Selecting A Solution Provider

When customers have to select a service provider, reviews have a huge impact on their decision.

Source: DemandGenReport

73% Of Consumers Believe Written Reviews Are More Vital Than Star And Number Ratings

Online review statistics make it clear individuals aren't satisfied with ratings alone.

Customer reviews make the statistics appear more genuine which is what the prospective consumers are trying to find. Almost a third of consumers say composed reviews are the only function that makes them think the websites' reviews are helpful and appropriate.

Source: Fan and Fuel

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies doubt the integrity of online reviews. However, they recognize the massive effect user rankings have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc