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53% Of Consumers Anticipate Businesses To Respond Within A Week To Negative Reviews
Online review statistics reveal that 63% of consumer reviews stay without a reply. That's regrettable, due to the fact that those companies are losing customers that way.
Source: Review Trackers
95% Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they read reviews 'always' or 'extremely frequently'.
Source: Trust You
More Than Half Of Customers Aged 25 To 34 Posted Reviews
According to Statista, the more youthful generations are apparently the more vocal ones.
Source: Statista
89% Of Consumers Review A Companies Feedback To Reviews
Not only do many individuals check out the review replies, 30% of them highly value them. Practically 96% read the reactions to their own reviews.
Source: Brightlocal
Users Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users
Mobile users prefer to get things done much faster. Therefore, buying decisions are made rapidly.
Online reviews are undoubtedly convincing, yet online marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
Software Reviews Influence Over 98 Percent Of All Purchasers
18% of software purchasers consider reviews to be an important factor in the purchase process. Software application reviews have no impact whatsoever on only 2% of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
More Than Half Of Consumers Will Not Utilize A Business If It Has Less Than A 4 Star Score
This stat is among many that illustrate the significance of online rankings. Now that news of client satisfaction travels this quick, keeping your consumers delighted is more important than ever.
57% of customers have looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
11 percent looked just for services with a perfect five star rating.
Source: Brightlocal
Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
60 Percent Of Consumers Check Out Blog And Social Media Network Reviews On Their Cell Phones Before Shopping
In-store purchasing is affected considerably by blogs and reviews on social networks. With men being two times as likely to be influenced than ladies.
Reviews and score stats show people value the opinion of peers more than any other material.
Source: Collective Bias
The Typical Review Word Count Has Gotten 65% Much Shorter Since 2010
In the present day reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is similar to that of tweet on twitter.
Source: Review Trackers
15 Percent Of Buyers Do Not Trust Businesses With No Online Reviews
No trust implies no interactions. 15 percent of prospective consumers won't even consider working with a company they can't find opinions about.
Source: Statuslabs
Unfavorable Reviews Can Improve Conversion By As Much As 85 Percent
It sounds insane, but negative reviews can be a positive factor for users to devote more time on your website. According to online review stats, people devote more than five times as long on a site when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or faked reviews.
Source: Reevoo
More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70%
One negative review suffices for 35 percent of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59% fewer sales.
Naturally, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone