74% Of Local Businesses Have At A Minimum, One Google Review

A single review is far from sufficient to improve your site's SERP ranking.

Taking a look at online ratings data, we learnt that a business requires to have approximately 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

71% Of Millennials Search Customer Reviews Of Expert Services

Majority of all people in need of an expert service turn to online reviews.

According to online reviews stats, 59% used online reviews to pick an attorney or a doctor.

Young people (age 18-35) are a lot more inclined to hire a professional based upon online reviews. Just 19% of millennials will consider working with an attorney without any.

Source: Thomson Reuters

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of United States Customers

24% of US buyers consider reviews as 'extremely influential'.

To show the significance of online reviews and rankings, did you understand that 81 percent of consumers will pay more for a product with reviews and those exact same customers are likewise ready to accept slower shipping times for such products.

Source: Turntonetworks

53% Of Americans Consider Item Reviews And Scores As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and desire the best bang for their dollar. It's not surprising that that they consider checking out reviews as a huge part of the buying decision.

Source: Statista

Users Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done faster. For that reason, purchasing choices are made quickly.

Online reviews are undoubtedly persuasive, yet online marketers have not always come to appreciate the power of them.

Source: Martech Zone

64% Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who check out consumer reviews, agree that it increases their buying confidence.

Businesses use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

77% Of Consumers Don't Rely On Reviews That Are Older Than Three Months

Clients don't care how good your product or service was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.

It is for this reason that businesses need to be continuously asking for reviews.

Source: Statuslabs

53% Of Consumers Anticipate Companies To Answer Back Within A Week To Negative Reviews

Online review stats prove that 63% of client reviews go on without a reply. That's regrettable, since those businesses are losing consumers that way.

Source: Review Trackers

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you want to buy a new vehicle and there are several models which fit your requirements. How do you choose the best one for you? Well, you read reviews.

With the help of other customers, you manage to pick a model that works for you. That's how positive reviews convert consumers into consumers.

Source: Consumer Affairs

Only 44% Of Local Companies Have Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of businesses really make use of them.

Although we now know why client reviews are so effective, the majority of businesses obviously do not.

Source: LsaInsider

Half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies

More youthful individuals know the value of being informed. User-generated content has an indisputable impact on consumers.

They will understand what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older individuals are various though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

89% Of Clients Read A Businesses Reactions To Reviews

Not only do a lot of customers check out the review replies, 30% of them value them highly. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

98 Percent Of Yelp's Website Visitors Bought From A Business They Discovered On The Website

Normally, 142 million customers visit Yelp monthly. If you haven't claimed your free Yelp business page, this is as excellent a time as any.

Source: RevLocal