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49 Percent Of Consumers Consider The Number Of Online Reviews As An Essential Factor In Their Buying Decision
Customers value not only the quality or nature of the reviews, however they consider their quantity and recency also.
The share of consumers, who take note of the variety of reviews is currently at 46%.
Source: Brightlocal
More Than Four Negative Reviews About A Company Or Product Might Reduce Sales By 70 Percent
One negative review suffices for 35% of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent less sales.
Of course, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
72% Of Customers Won't Take Action Unless They Check Out Some Reviews
Regardless of how attractive your marketing is, you still need customer reviews. There is no skirting around it. Consumers are still happy to hear you out, however they trust other individuals more.
Source: My Testimonial Engine
74% Of Local Businesses Have At A Minimum, One Google Review
A single review is far from adequate to improve your site's SERP ranking.
Looking at online rankings stats, we discovered that a business requires to have a minimum of 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
Reviews Posted On Twitter Can Help Grow Sales By 6.46%
Online review data reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.
Source: Yotpo
If They Were Asked, 77% Of Consumers Would Definitely Submit A Review
More than a 35% would leave a review to advise others about their consumer encounter and 24% would definitely direct their review to the company itself.
Over a 26% would be willing to post a review to help other individuals with their choice making process.
Source: Podium
Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
88% Of Executives Regard Reputation Risk As A Top Business Issue
Reputation management statistics show a company's reputation does not impact just the customers. Potential employees also take a look at scores and read reviews.
Source: Deloitte
Consumers Could Invest 31 Percent More With A Business That Has Fantastic Reviews
Take notice of this fact. The more detailed other users describe your services or product, the more cash you can charge and consumer review statistics reveal to us exactly how much more.
Source: Martech Zone
One-half Of All Of The Millennial's "Always" Read Online Reviews For Companies
More youthful individuals know the value of being informed. User-generated content has an indisputable impact on consumers.
If businesses stop to consider the power of client reviews over millennials, they will realize what they've been missing out on. Older individuals are various though, only 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
83% Of Clients Don't Trust Advertising
The conventional channels to reach consumers aren't as influential as they used to be. A lot of users who no longer trust ads choose to focus on consumers' suggestions online.
Source: Statuslabs
Online Product Reviews About A Product Can Boost Its Conversion Rate By An Incredible 270 Percent
User review statistics show the purchase probability for an item with 5 reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center
82% Of Consumers Check Out Review Sites Because They Want To Purchase A Service Or An Item And Want To Get The Facts About The Businesses Products And Services.
Review sites are places that people go to get the truth about a product, business or service . Due to the fact that they have currently formed a buying decision, users come. The majority of them (89 percent) purchase within a week of their visit. And 29 percent do so within 24 hours.
Source: RevLocal
95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they check out reviews 'always' or 'really often'.
Source: Trust You
Customers Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users
Mobile users prefer to get things done quicker. Buying choices are made rapidly.
Online reviews are obviously convincing, yet online marketers haven't necessarily come to value the power of them.
Source: Martech Zone