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Customer Reviews On Items Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals viewpoints before they ever trust what the maker says. The reason, producers' descriptions are essentially ads.
Source: Martech Zone
60% Of Consumers Check Out Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping
In-store purchasing is affected considerably by blogs and reviews on social media. With men being two times as likely to be affected than women.
Reviews and score statistics show individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company
The star score is the first thing customers see. Still, users take note of other aspects too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of United States customers.
Source: Statista
A One Star Boost In Rating Can Lead To A 5% To 9% Increase In Business Revenue
Businesses that treat customers fairly generally prosper, review sites help make certain of that.
Source: Statuslabs
Online Item Reviews About An Item Can Raise Its Conversion Rate By More Than 270%
User review stats show the purchase likelihood for an item with five reviews is 270 percent higher than the same product without reviews.
Source: Spiegel Research Center
Google Accounts For 57.5 Percent Of All Reviews World-wide
Google is in the lead here, followed by Facebook as a remote second.
These the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
53% Of Americans Consider Item Reviews And Scores As The Most Vital Part Of The Online Shopping Experience In 2018.
Today's shoppers are wary and desire the very best bang for their buck. It's not surprising that that they consider reading reviews as a huge part of the buying decision.
Source: Statista
98 Percent Of Yelp's Browsers Bought From A Business They Discovered On The Site
Typically, 142 million consumers check out Yelp every month. If you haven't claimed your complimentary Yelp business page, this is as excellent a time as any.
Source: RevLocal
Buyers Reading Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done faster. Purchasing choices are made quickly.
Online reviews are clearly convincing, yet marketers haven't always come to value the power of them.
Source: Martech Zone
74 Percent Of Regional Companies Have At Least 1 Google Review
One review is far from adequate to improve your website's SERP ranking.
Taking a look at online ratings stats, we discovered that a business needs to have a minimum of 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
91% Of Millennials Have Confidence In Online Reviews As Much As Loved Ones
Online review stats position customers' reviews as the most trustworthy source of suggestions. Online reviews generally carry the exact same weight as suggestions from family and friends.
Source: Brightlocal
The Majority Of Shoppers Aged 25-34 Wrote Reviews
According to Statista, the younger generations are plainly the more opinionated ones.
Source: Statista
70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. Most people read many more reviews to get a clear view of how the business is actually doing. Don't depend upon that figure alone.
Source: Brightlocal
64 Percent Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who read consumer reviews, agree that it increases their buying confidence.
Companies use the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
77% Of Consumers Do Not Rely On Reviews That Are Older Than 3 Months
Clients don't care how great your service or product was in the past. Since they are fresh and relevant, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why most of them consider older reviews unimportant.
It is for this reason that businesses need to be continuously asking for reviews.
Source: Statuslabs
15 Percent Of People Do Not Trust Businesses Without Online Reviews
No trust means no interactions. 15% of possible clients will not even consider working with a business they can't find opinions about.
Source: Statuslabs