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71% Of Millennials Browse Consumer Reviews Of Professional Services
Majority of all individuals in need of an expert service turn to online reviews.
According to online reviews data, 59% utilized online reviews to choose a doctor or a legal representative.
Young people (age 18-35) are even more inclined to employ an expert based on online reviews. Only 19% of millennials will think about working with an attorney without any.
Source: Thomson Reuters
Over Half Of Customers Won't Utilize A Business If It Has Less Than A 4 Star Score
This stat is among many that show the value of online ratings. Now that news of customer satisfaction travels this quick, keeping your customers delighted is more important than ever.
57% of customers have actually looked for companies with more than four stars in 2018, which is up from 48% in 2017.
Furthermore, 11% looked just for companies with an ideal five star rating.
Source: Brightlocal
30% Of Customers Feel Comfortable With A Business Which Answers Online Reviews
Corresponding with your customers builds their trust. Even something as basic as responding to their reviews and comments can make them feel valued.
As you might expect, customers who feel this way are happy to invest more money with a company.
Source: Statuslabs
61% Of Regional Businesses Have A Typical Ranking Of 4 Or 5 Stars
Generally 2 out of 3 businesses have great and awesome ratings. Only 5% of businesses have a rating below 3 stars.
Source: Brightlocal
89% Of Clients Browse A Companies Responses To Reviews
Not only do most individuals read the review replies, 30% of them highly value them. Nearly 96% read the reactions to their own reviews.
Source: Brightlocal
74 Percent Of Regional Businesses Have At A Minimum, One Google Review
One review is far from enough to enhance your site's SERP ranking.
Looking at online ratings statistics, we found out that a company needs to have at least 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions
Facebook is currently the most popular social media which can also influence our buying preferences.
According to social media reviews data, Facebook affects more than half of users' purchase choices.
If it has positive reviews, Facebook reviews statistics reveal that 4 out of five users are most likely to trust a local business.
Source: RevLocal
Just 6 Percent Of Consumers Do Not Trust Consumer Reviews At All
According to customer review data, a tremendous 19% of customers always trust online reviews and never a purchase without reading reviews initially.
Source: Statista
Google Accounts For 57.5 Percent Of All Reviews Worldwide
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
These the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
95% Of Travelers Read Online Reviews Prior To Scheduling Travel Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists read approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they read reviews 'always' or 'very frequently'.
Source: Trust You
63.6% Of Consumers Check Out Google To Read Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.
These online review stats reveal the general appeal of a website can just go so far when it comes to trust.
Source: Review Trackers
If A Company Takes Care Of Issues Quickly And Effectively, 95% Of Dissatisfied Consumers Will Go Back To A Company
Customers don't expect you to be perfect. When things go wrong, they do anticipate you to deal with things. If there is absolutely nothing else a business can do to deal with a concern, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of USA Consumers
24% of US consumers consider reviews as 'extremely influential'.
To show the significance of online reviews and ratings, did you know that 81 percent of consumers will pay more for an item with reviews and those exact same customers are likewise ready to accept slower shipping times for such products.
Source: Turntonetworks
Favorable Reviews Motivate 68% Of Customers To Choose Local Businesses
Because the huge bulk of consumers read reviews, you'd want yours to be inviting to new consumers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Customer Reviews On Products Are Trusted Practically 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals viewpoints before they ever trust what the producer states. The reason, producers' descriptions are basically advertisements.
Source: Martech Zone
Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
90% Of Individuals Require Less Than 10 Reviews To Form An Opinion About A Business
You understand what people say about impressions, right?
Users get their first impression of your businesses through reviews. Generally through less than 10 of them.
Consider asking your visitors to compose one if you don't have reviews on your site.
Source: Martech Zone
86 Percent Of Consumers Would Think About Composing A Review For A Business
Your clients are your most valuable resource, and it's not just because of the money they spend at your business. They will be prepared to share it if you give them an excellent experience.
Source: Brightlocal