95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all travelers report that they check out reviews 'always' or 'extremely frequently'.

Source: Trust You

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies doubt the integrity of online reviews. However, they recognize the huge effect user ratings have on their business. Unfavorable consumer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

77% Of Customers Would Likely Leave A Review If They Were Asked

More than a 35% would leave a review to advise others about their consumer encounter and 24% would most likely direct their review to the business itself.

Over a 26% would want to leave a review to assist other individuals with their decision making process.

Source: Podium

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business

The star ranking is the first thing consumers see. Still, users pay attention to other factors as well, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of US customers.

Source: Statista

Because They Desire To Acquire An Item Or A Service And Desire To Get The Truth About The Businesses Items And Services, 82% Of Consumers Visit Review Sites.

Users come since they have already formed a purchase decision. The bulk of them (89%) buy within a week of their visit.

Source: RevLocal

Clients Reading Reviews On A Mobile Phone Are 127% More Likely To Purchase Than Desktop Users

Mobile users prefer to get things done much faster. For that reason, buying decisions are made quickly.

Online reviews are obviously persuasive, yet marketers have not necessarily come to value the power of them.

Source: Martech Zone

One-half Of All Millennial's "Always" Check Out Online Reviews For Businesses

More youthful people know the worth of being informed. User-generated content has an unassailable impact on customers.

If businesses think of the power of customer reviews over millennials, they will understand what they've been losing out on. Older individuals are different though, just 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

More Than 4 Negative Reviews About A Company Or Product Might Decrease Sales By 70%

One negative review is enough for 35% of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Just 6 Percent Of Customers Do Not Trust Consumer Reviews At All

According to consumer review stats, a massive 19 percent of customers always rely on online reviews and never ever a make a purchase without checking out reviews initially.

Source: Statista

Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions

Facebook is presently the most popular social media which can also affect our buying decisions.

According to social media reviews statistics, Facebook impacts over half of users' purchase decisions.

If it has positive reviews, Facebook reviews stats expose that four out of five users are most likely to rely on a local business.

Source: RevLocal

74% Of Regional Companies Have At Least One Google Review

A single review is far from enough to enhance your site's SERP ranking.

Looking at online scores stats, we discovered that a business needs to have at least 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

Reviews Shared On Twitter Can Help Improve Online Sales By 6.46 Percent

Online review statistics reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

77% Of Users Do Not Trust Reviews That Are Older Than Three Months

Consumers don't care how great your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.

It is for this reason that companies ought to be continuously requesting reviews.

Source: Statuslabs

73% Of Consumers Think Consumer Reviews Are More Important Than Star And Number Ratings

Online review statistics make it clear individuals aren't pleased with ratings alone.

Client reviews make the stats appear more genuine which is what the prospective consumers are trying to find. Nearly a 3rd of customers say written reviews are the only feature that makes them believe the websites' reviews are beneficial and relevant.

Source: Fan and Fuel

91% Of Millennials Trust In Online Reviews As Much As Family And Friends

Online review statistics put clients' reviews as the most credible source of suggestions. Online reviews typically bring the same weight as advice from friends and family.

Source: Brightlocal

60% Of Consumers Refer To Blog And Social Media Reviews On Their Mobile Devices Prior To Shopping

In-store purchasing is affected considerably by blogs and reviews on social media. With men being two times as likely to be affected than ladies.

Reviews and rating statistics reveal people value the viewpoint of peers more than any other material.

Source: Collective Bias

Only 44% Of Local Companies Have Claimed Their Google My Business Listing

That's 56% of your competitors that aren't making the most of their listing.

While business listings on the major review platforms are free, a surprisingly low number of businesses actually use them.

Although we now understand why consumer reviews are so powerful, a lot of businesses obviously don't.

Source: LsaInsider

89% Of Clients Choose To Read Reviews On Their Smart Devices

Be it via an app or a mobile internet browser, most people choose to read reviews on their smart phones.

Source: Statista