95% Of Disappointed Consumers Will Go Back To A Company If A Business Manages To Resolve Problems Quickly And Efficiently

Clients do not anticipate you to be perfect. They do anticipate you to remedy things when they go wrong. If there's nothing else a company can do to resolve a concern, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

More Than 4 Negative Reviews About A Business Or Service May Decrease Sales By 70%

One negative review suffices for 35 percent of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to purchase a new vehicle and there are several models which fit your criteria. How do you choose the best one for you? Well, you read the reviews.

With the help of other people, you manage to decide on a model that works for you. That's how positive reviews convert consumers into customers.

Source: Consumer Affairs

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies question the integrity of online reviews. However, they recognize the huge effect user scores have on their business. Undesirable client or employee reviews can affect 90% of job seekers.

Source: Career Arc

63.6 Percent Of Consumers Visit Google To Read Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.

These online review statistics show the general appeal of a site can only go so far when it concerns trust.

Source: Review Trackers

89% Of Clients Browse A Businesses Reactions To Reviews

Not only do many individuals check out the review replies, 30% of them highly value them. Practically 96% read the reactions to their own reviews.

Source: Brightlocal

The Typical Review Word Count Has Actually Gotten 65% Shorter Since 2010

At this present time reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of tweet on twitter.

Source: Review Trackers

95% Of Travelers Read Online Reviews Prior To Booking Travel Related Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

One-half Of All Of The Millennial's "Always" Read Online Reviews For Businesses

Younger people know the value of being informed. User-generated content has an unassailable influence on consumers.

They will understand what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are different though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

89% Of Shoppers Choose To Read Reviews Using Their Smartphones

Be it by means of an app or a mobile browser, individuals prefer to read reviews on their smart phones.

Source: Statista

70% Of Consumers Choose To Find Out About A Business Via Short Articles And Reviews, Instead Of Advertisements

Advertisements are all well and good, but it deserves trying a different approach too. Reviews are by far the very best way to find the truth about a service or product.

Source: Statuslabs

98 Percent Of Yelp's Website Visitors Bought From A Business They Discovered On The Site

Normally, 142 million customers visit Yelp on a monthly basis. This is as good a time as any if you haven't declared your totally free Yelp business page.

Source: RevLocal

Most Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they have gone to a supplier. Online review trends show individuals choose to comment if they had a positive experience, rather than a average or unfavorable one.

Source: Brightlocal

30% Of Consumers Feel Comfortable With A Company Which Reacts To Online Reviews

Keeping in touch with your customers builds their trust. Even something as basic as reacting to their reviews and comments can make them feel appreciated.

As you might expect, customers who feel this way are more willing to spend more cash with a business.

Source: Statuslabs

Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are totally free, a remarkably low number of companies in fact make use of them.

Although we now understand why consumer reviews are so effective, most businesses apparently don't.

Source: LsaInsider

Visitors Checking Out Reviews On A Mobile Phone Are 127% More Likely To Purchase Than Desktop Users

Mobile users choose to get things done faster. For that reason, buying choices are made quickly.

Online reviews are certainly convincing, yet online marketers haven't always come to appreciate the power of them.

Source: Martech Zone

74 Percent Of Local Businesses Have At A Minimum, One Google Review

One review is far from adequate to improve your site's SERP ranking.

Taking a look at online rankings stats, we discovered that a company requires to have an average of 40 reviews before customers "Award" it with a star.

Source: Brightlocal

Online Product Reviews About A Product Can Improve Its Conversion Rate By A Staggering 270 Percent

User review stats reveal the purchase probability for an item with 5 reviews is 270 percent higher than the exact same product without reviews.

Source: Spiegel Research Center