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70 Percent Of Customers Choose To Find Out About A Business By Means Of Reviews And Posts, Instead Of Ads
Advertisements are all well and good, but it's worth attempting a different approach as well. Reviews are by far the very best way to find the truth about a product or service.
Source: Statuslabs
Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of US Consumers
24% of US buyers consider reviews as 'extremely influential'.
To show the importance of online reviews and ratings, did you know that 81% of customers will pay more for an item with reviews and those very same customers are also willing to accept slower shipping times for such products.
Source: Turntonetworks
Software Reviews Impact Over 98% Of All Buyers
18% of software purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on just 2 percent of consumers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
Majority Of Customers Won't Use An Organisation If It Has Less Than A 4 Star Ranking
This stat is among many that highlight the importance of online scores. Now that news of consumer satisfaction travels this quick, keeping your clients pleased is more important than ever.
57 percent of customers have looked for business with more than 4 stars in 2018, which is up from 48% in 2017.
Moreover, 11 percent looked just for companies with a perfect five star ranking.
Source: Brightlocal
72% Of Consumers Will Not Take Action Unless They Read Some Reviews
Irrespective of how enticing your marketing is, you still require customer reviews. There's no way around it. Customers are still willing to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
49 Percent Of Customers Consider The Quantity Of Online Reviews As An Essential Factor In Their Purchasing Decision
Customers value not just the quality or nature of the reviews, however they consider their quantity and recency too.
The share of consumers, who take note of the variety of reviews is presently at 46 percent.
Source: Brightlocal
89% Of Clients Review A Companies Replies To Reviews
Not only do the majority of shoppers check out the review replies, 30% of them hold them in high regard. Nearly 96% read the feedback to their own reviews.
Source: Brightlocal
Facebook Reviews Affect More Than 50 Percent Of Customers' Purchasing Decisions
Facebook is presently the most popular social media which can also affect our buying preferences.
According to social reviews statistics, Facebook affects more than half of users' purchase choices.
If it has positive reviews, Facebook reviews statistics expose that 4 out of 5 users are likely to rely on a local business.
Source: RevLocal
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company
The star score is the first thing customers see. Still, users pay attention to other elements too, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of United States consumers.
Source: Statista
95% Of Unhappy Clients Will Go Back To A Company If A Business Makes An Effort To Solve Problems Quickly And Efficiently
Consumers do not anticipate you to be perfect. They do expect you to deal with things when they go wrong. If there is absolutely nothing else a business can do to solve an issue, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
70 Percent Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business
4 reviews may be too few. Many people read a lot more reviews to get a better idea of how the business is actually doing. Do not depend on that statistic alone.
Source: Brightlocal
If They Were Asked, 77% Of Clients Would Probably Submit A Review
More than a 35% would do it to advise others about their customer experience and 24% would definitely direct their review to the business itself.
Over a 26% would be willing to submit a review to assist other people with their choice making process.
Source: Podium
61% Of Local Businesses Have A Typical Score Of 4 To 5 Stars
Overall 2 out of 3 businesses have outstanding and awesome scores. Just 5% of companies have a rating below three stars.
Source: Brightlocal
64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30 percent of consumers who read client reviews, agree that it increases their buying confidence.
Companies use the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Reviews Published On Twitter Can Help Grow Online Sales By 6.46%
Online review stats show that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
More Than Half Of Clients Aged 25 To 34 Wrote Reviews
According to Statista, the more youthful generations are reportedly the more vocal ones.
Source: Statista