Online Item Reviews About A Product Can Improve Its Conversion Rate By More Than 270 Percent

User review statistics show the purchase possibility for an item with five reviews is 270% higher than the very same product without reviews.

Source: Spiegel Research Center

61% Of Local Businesses Have A Typical Rating Of 4 Or 5 Stars

Generally two thirds of companies have good and exceptional rankings. Just 5% of businesses have a score below 3 stars.

Source: Brightlocal

88% Of Executives View Reputation Risk As A Top Business Concern

Reputation management stats indicate a business's reputation doesn't affect just the consumers. Prospective employees also look at rankings and take a look at reviews.

Source: Deloitte

90% Of Site Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people say about impressions, right?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

Think about asking your visitors to compose one if you don't have reviews on your site.

Source: Martech Zone

53 Percent Of Americans Consider Product Reviews And Rankings As The Most Crucial Part Of Online Shopping.

Today's buyers are smart and desire the best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the buying decision.

Source: Statista

Only 6 Percent Of Customers Do Not Rely On Client Reviews At All

According to consumer review statistics, a massive 19% of consumers always trust online reviews and never ever a purchase without checking out reviews first.

Source: Statista

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than 2 thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

30% Of Consumers Feel Favorable To A Business Which Responds To Online Reviews

Communicating with your customers creates trust. Even something easy like responding to their reviews and remarks can make them feel appreciated.

As you might anticipate, clients who feel this way are happy to invest more money with a business.

Source: Statuslabs

70% Of Customers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business

4 reviews may be too few. Many people read much more reviews to get an idea of how the business is really doing. Don't depend on that figure alone.

Source: Brightlocal

72 Percent Of Consumers Will Not Take Action Before They Read Some Reviews

Regardless of how tempting your marketing is, you still require consumer reviews. There's no skirting around it. Customers are still going to hear you out, but they trust other people more.

Source: My Testimonial Engine

Many Best Selling Products Have A Typical Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star ratings.

According to customer rating stats, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the positive and negative reviews and their result on customers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are favorable. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

Google Accounts For 57.5 Percent Of All Reviews World Wide

Google is the clear winner as far as distribution goes, but they are not the only ones in the game.

These the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

Reviews Published On Twitter Can Help Grow Online Sales By 6.46%

Online review data reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.

Source: Yotpo