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49 Percent Of Customers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Purchasing Decision
Customers value not only the quality or nature of the reviews, but they consider their quantity and recency too.
The share of consumers, who pay attention to the variety of reviews is presently at 46 percent.
Source: Brightlocal
95% Of Unhappy Customers Will Go Back To A Business If A Company Makes An Effort To Solve Issues Rapidly And Efficiently
Consumers don't anticipate you to be perfect. They do expect you to fix things when they go wrong. If there is absolutely nothing else a business can do to fix a concern, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
95% Of Travelers Read Online Reviews Prior To Scheduling Travel Services
Leisure and business travelers alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
The Average Review Length Has Become 65% Shorter Since 2010
In the present day reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is similar to that of tweet from twitter.
Source: Review Trackers
61% Of Regional Businesses Have A Typical Score Of 4 To 5 Stars
Typically two thirds of businesses have great and awesome scores. Only 5% of companies have a score listed below three stars.
Source: Brightlocal
Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions
Facebook is presently the most popular social network which can likewise affect our purchasing preferences.
According to social reviews data, Facebook impacts over half of users' purchase decisions.
Facebook reviews statistics reveal that 4 out of 5 users are more likely to rely on a local business if it has positive reviews.
Source: RevLocal
Unfavorable Reviews Can Increase Conversion By As Much As 85%
It sounds insane, but negative reviews can be a positive driver for users to spend more time on your site. According to online review data, people devote more than five times as long on a website when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, an overwhelming 95 percent suspect censorship or faked reviews.
Source: Reevoo
89% Of Customers Prefer To Read Reviews On Their Mobile Devices
Be it by means of an app or a mobile browser, individuals prefer to read reviews on their mobile devices.
Source: Statista
Visitors Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done much faster. Buying decisions are made quickly.
Online reviews are obviously convincing, yet marketers haven't always come to value the power of them.
Source: Martech Zone
72% Of Consumers Will Not Take Action Unless They Read Some Reviews
Irrespective of how captivating your marketing is, you still need client reviews. There is no way around it. Consumers are still willing to hear you out, but they rely on other people more.
Source: My Testimonial Engine
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of US Consumers
24% of US buyers consider reviews as 'exceptionally influential'.
To illustrate the significance of online reviews and ratings, did you understand that 81% of consumers will pay more for a product with reviews and those very same consumers are also going to accept slower shipping times for such items.
Source: Turntonetworks
15 Percent Of Clients Don't Trust Businesses Without Having Online Reviews
No trust implies no interactions. 15% of prospective consumers won't even consider working with a company they can't find opinions about.
Source: Statuslabs
Positive Reviews Encourage 68 Percent Of Customers To Choose Local Businesses
Because the vast bulk of consumers read reviews, you would want yours to be inviting to new customers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
71% Of Millennials Browse Consumer Reviews Of Professional Services
More than half of all individuals in need of a professional service turn to online reviews.
According to online reviews data, 59% utilized online reviews to pick a medical professional or a lawyer.
Young people (age 18-35) are even more likely to work with an expert based upon online reviews. Only 19% of millennials will think about hiring an attorney without any.
Source: Thomson Reuters
77% Of Clients Would Most Likely Post A Review If They Were Asked
More than a 35% would post a review to advise others about their client experience and 24% would probably direct their review to the business itself.
Over a 26% would want to give a review to help other people with their choice making process.
Source: Podium
88% Of Executives Judge Reputation Risk As A Leading Business Problem
Reputation management stats suggest a business's reputation doesn't impact simply the clients. Potential employees also look at rankings and read reviews.
Source: Deloitte
73% Of Consumers Believe Customer Reviews Are More Vital Than Star And Number Rankings
Online review statistics make it clear people aren't pleased with scores alone.
Customer reviews make the stats appear more genuine which is what the prospective clients are looking for. Almost a third of consumers state composed reviews are the only feature that makes them believe the sites' reviews are appropriate and useful.
Source: Fan and Fuel
Software Application Reviews Influence Over 98 Percent Of All Purchasers
18 percent of software application purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no effect whatsoever on just 2 percent of customers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra