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Only 6 Percent Of Customers Do Not Rely On Consumer Reviews At All
According to consumer review data, a massive 19 percent of consumers constantly trust online reviews and never a make a purchase without reading reviews.
Source: Statista
Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals opinions before they ever trust what the manufacturer states. The reason, makers' descriptions are generally advertisements.
Source: Martech Zone
The Average Review Length Has Gotten 65% Shorter Since 2010
At the present time reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a tweet.
Source: Review Trackers
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Services
Leisure and business travelers alike check out reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Buyers Checking Out Reviews On A Mobile Phone Are 127% More Likely To Buy Than Desktop Users
Mobile users choose to get things done much faster. Purchasing decisions are made quickly.
Online reviews are obviously convincing, yet online marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of businesses question the integrity of online reviews. Nonetheless, they understand the huge effect user ratings have on their business. Unfavorable consumer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
90% Of Consumers Need Less Than 10 Reviews To Form A Viewpoint About A Business
You know what individuals state about first impressions?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
Think about asking your visitors to compose one if you do not have reviews on your website.
Source: Martech Zone
Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
Half Of All Millennial's "Always" Check Out Online Reviews For Companies
Younger individuals know the value of being informed. User-generated material has an unassailable impact on consumers.
If businesses stop to consider the power of customer reviews over millennials, they will realize what they've been missing out on. Older individuals are various though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
30% Of Clients Feel Positive About A Business Which Reacts To Online Reviews
Staying connected with your customers creates trust. Even something as basic as reacting to their reviews and comments can make them feel valued.
As you might anticipate, clients who feel this way are more willing to spend more cash with a business.
Source: Statuslabs
Reviews Posted On Twitter Can Grow Revenues By 6.46%
Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo
Online Product Reviews About An Item Can Amplify Its Conversion Rate By An Unprecedented 270%
User review stats show the purchase probability for an item with five reviews is 270 percent higher than the same item without reviews.
Source: Spiegel Research Center
88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Buying Home Electronics
Stats reveal that reviews were more successful than TV ads at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
15% Of Visitors Do Not Trust Businesses Without Any Online Reviews
No trust implies no interactions. 15 percent of potential clients will not even consider doing business with a business they can't find opinions about.
Source: Statuslabs
53% Of Consumers Anticipate Companies To Respond Within A Week To Negative Reviews
Online review statistics clarify that 63% of customer reviews stay without a reaction. That's regrettable, because those businesses are losing clients that way.
Source: Review Trackers