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70 Percent Of Consumers Choose To Discover A Business By Means Of Reviews And Short Articles, Rather Than Advertisements
Advertisements are all well and good, but it deserves trying a different approach too. Reviews are by far the best way to discover the truth about a product or service.
Source: Statuslabs
74% Of Local Companies Have At Least 1 Google Review
A single review is far from sufficient to enhance your website's SERP ranking.
Looking at online rankings stats, we discovered that a business needs to have approximately 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
A Lone Business Review Can Raise Its Conversions By 10%
Online review stats reveal user-generated material can do wonders in terms of conversions.
A single review can have a huge impact on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can offer a mind-blowing 44% boost.
Source: RevLocal
Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of US Consumers
24% of US consumers consider reviews as 'extremely influential'.
To highlight the significance of online reviews and scores, did you understand that 81 percent of consumers will pay more for an item with reviews and those very same consumers are also happy to accept slower shipping times for such products.
Source: Turntonetworks
49% Of Consumers Consider The Number Of Online Reviews As An Essential Factor In Their Buying Decision
Consumers value not only the quality or nature of the reviews, however they consider their number and recency as well.
The share of customers, who focus on the variety of reviews is presently at 46%.
Source: Brightlocal
Unfavorable Reviews Can Improve Conversion By Up To 85%
It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your site. According to online review statistics, people spend more than five times as long on a website when they check out negative reviews.
When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process
Let's say you want to buy a brand-new vehicle and there are several models which fit your criteria. How do you choose the best one for you? Well, you read online reviews.
With the help of other customers, you quickly choose one that works for you. That's how positive reviews transform customers into consumers.
Source: Consumer Affairs
91 Percent Of Millennials Have Confidence In Online Reviews As Much As Friends And Family
Online review statistics position consumers' reviews as the most trustworthy source of suggestions. Online reviews normally carry the very same weight as recommendations from friends and family.
Source: Brightlocal
82 Percent Of Customers Go To Review Websites Since They Wish To Acquire A Service Or A Product And Wish To Get The Facts About The Businesses Services And Products.
Users come because they have already formed a purchase decision. The bulk of them (89 percent) buy within a week of their visit.
Source: RevLocal
Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions
Facebook is currently the most popular social media which can also influence our buying preferences.
According to social reviews statistics, Facebook affects more than half of users' purchase choices.
Facebook reviews stats expose that 4 out of 5 users are most likely to rely on a local business if it has positive reviews.
Source: RevLocal
53% Of Americans Consider Item Reviews And Scores As The Most Essential Part Of Online Shopping.
Today's buyers are wary and desire the best bang for their buck. It's no surprise that they consider reading reviews as a huge part of the buying decision.
Source: Statista