Negative Reviews Can Boost Conversion By As Much As 85%

It sounds insane, however negative reviews can be a positive factor for users to devote more time on your website. According to online review stats, individuals devote more than 5 times as long on a website when they check out negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

89% Of Clients Prefer To Read Reviews On Their Mobile Devices

Be it by means of an app or a mobile web browser, everyday people prefer to read reviews on their phones.

Source: Statista

Customer Reviews On Products Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals opinions before they ever trust what the manufacturer says. The reason, producers' descriptions are generally ads.

Source: Martech Zone

91 Percent Of Millennials Have Confidence In Online Reviews As Much As Friends And Family

Online review stats position clients' reviews as the most credible source of suggestions. Online reviews typically carry the same weight as recommendations from family and friends.

Source: Brightlocal

86 Percent Of Consumers Would Consider Composing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the cash they spend at your business. They will be willing to share it if you provide them a great experience.

Source: Brightlocal

63.6 Percent Of Customers Visit Google To Read Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.

These online review statistics reveal the general appeal of a website can just go so far when it comes to trust.

Source: Review Trackers

77% Of Customers Don't Rely On Reviews That Are Older Than 3 Months

Customers don't care how good your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that businesses ought to be constantly requesting reviews.

Source: Statuslabs

Just 6% Of Customers Do Not Trust Customer Reviews At All

According to consumer review statistics, a whopping 19% of customers constantly rely on online reviews and never a purchase without checking out reviews initially.

Source: Statista

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star rating is the first thing customers see. Still, users focus on other aspects also, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of USA consumers.

Source: Statista

Consumers Might Invest 31% More With A Business That Has Great Reviews

Focus on this fact. The more detailed other users explain your product or service, the more cash you can charge and consumer review stats reveal to us exactly just how much more.

Source: Martech Zone

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of USA Consumers

24% of US shoppers consider reviews as 'incredibly influential'.

To show the value of online reviews and ratings, did you understand that 81% of customers will pay more for an item with reviews and those same customers are also willing to accept slower shipping times for such items.

Source: Turntonetworks

Only 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the significant review platforms are free, a remarkably low number of businesses actually utilize them.

Although we now understand why consumer reviews are so effective, the majority of businesses obviously do not.

Source: LsaInsider

60% Of Consumers Seek Advice From Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping

In-store shopping is influenced substantially by blogs and reviews on social media. With males being two times as likely to be influenced than ladies.

Reviews and rating statistics show individuals value the opinion of peers more than any other content.

Source: Collective Bias

64% Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who read customer reviews, agree that it increases their purchasing confidence.

Organizations use the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

The Average Review Length Has Actually Become 65% Shorter Since 2010

Presently reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of a tweet.

Source: Review Trackers

More Than Half Of Consumers Won't Use A Service If It Has Less Than A 4 Star Ranking

This stat is among many that show the significance of online scores. Now that news of customer fulfillment travels this quick, keeping your consumers pleased is more crucial than ever.

57% of consumers have searched for business with more than 4 stars in 2018, which is up from 48% in 2017.

Additionally, 11 percent looked only for companies with a best five star rating.

Source: Brightlocal

A Lot Of Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they have visited a supplier. Online review trends reveal individuals choose to comment if they had a favorable experience, instead of a average or negative one.

Source: Brightlocal