83% Of Consumers Do Not Trust Advertising

The conventional channels to reach customers aren't as influential as they used to be. Many users who no longer trust ads choose to pay attention to clients' suggestions online.

Source: Statuslabs

89% Of Consumers Browse A Businesses Feedback To Reviews

Not only do the majority of clients check out the review replies, 30% of them hold them in high regard. Almost 96% read the responses to their own reviews.

Source: Brightlocal

More Than Four Negative Reviews About A Business Or Service Might Decrease Sales By 70 Percent

One negative review is enough for 35% of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

More Than Half Of Clients Aged 25 To 34 Submitted Reviews

According to Statista, the younger generations are obviously the more opinionated ones.

Source: Statista

67% Of Customers Report Reviews Are A "Very Crucial" Factor When Selecting A Solution Provider

Reviews have a massive effect on their decision when consumers have to pick a service provider.

Source: DemandGenReport

60 Percent Of Customers Seek Advice From Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is influenced substantially by blogs and reviews on social media. With males being two times as likely to be influenced than women.

Reviews and rating data show individuals value the opinion of peers more than any other material.

Source: Collective Bias

73 Percent Of Customers Think Customer Reviews Are More Vital Than Star And Number Rankings

Online review stats make it clear people aren't satisfied with ratings alone.

Client reviews make the statistics appear more genuine which is what the potential clients are trying to find. Almost a 3rd of customers say written reviews are the only feature that makes them believe the websites' reviews are helpful and pertinent.

Source: Fan and Fuel

30% Of Consumers Feel Favorable To A Company Which Responds To Online Reviews

Communicating with your consumers creates trust. Even something easy like reacting to their reviews and remarks can make them feel appreciated.

As you may anticipate, customers who feel this way are happy to invest more cash with a business.

Source: Statuslabs

53% Of Americans Consider Product Reviews And Scores As The Most Important Part Of Online Shopping.

Today's shoppers are wary and desire the very best bang for their buck. It's no surprise that they consider checking out reviews as a big part of the buying decision.

Source: Statista

Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to purchase a new car and there are several models which fit your criteria. How do you select the best one for you? Well, you read online reviews.

With the help of other consumers, you quickly select a model that works for you. That's how favorable reviews convert customers into clients.

Source: Consumer Affairs

98% Of Yelp's Site Visitors Purchased From A Business They Discovered On The Site

Usually, 142 million customers go to Yelp monthly. This is as excellent a time as any if you have not declared your totally free Yelp business page.

Source: RevLocal

Customer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer says. The reason, producers' descriptions are generally advertisements.

Source: Martech Zone

72% Of Consumers Won't Take Action Unless They Check Out Some Reviews

Irrespective of how alluring your marketing is, you still require client reviews. There is no skirting around it. Customers are still happy to hear you out, but they rely on other people more.

Source: My Testimonial Engine

88% Of Americans Reported That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Statistics reveal that reviews were more effective than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who read customer reviews, agree that it increases their buying confidence.

Companies use the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

One-half Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses

More youthful individuals know the worth of being informed. User-generated material has an indisputable impact on consumers.

If businesses stop to consider the power of customer reviews over millennials, they will recognize what they've been losing out on. Older individuals are various though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

Online Product Reviews About An Item Can Increase Its Conversion Rate By More Than 270%

User review stats reveal the purchase probability for a product with 5 reviews is 270 percent higher than the exact same product without reviews.

Source: Spiegel Research Center