Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

70 Percent Of Consumers Prefer To Find Out About A Business Via Articles And Reviews, Rather Than Ads

Advertisements are all well and good, however it's worth trying a different approach also. Reviews are without a doubt the best way to find the truth about a product or service.

Source: Statuslabs

Customers Might Spend 31 Percent More With A Business That Has Excellent Reviews

Pay attention to this fact. The better other users describe your services or product, the more money you can charge and customer review stats reveal to us precisely just how much more.

Source: Martech Zone

More Than 4 Negative Reviews About A Business Or Product Might Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

98 Percent Of Yelp's Visitors Bought From A Business They Found On The Website

Normally, 142 million consumers go to Yelp on a monthly basis. If you haven't declared your complimentary Yelp business page, this is as excellent a time as any.

Source: RevLocal

53 Percent Of Americans Consider Product Reviews And Rankings As The Most Important Part Of Online Shopping.

Today's consumers are wary and want the best bang for their buck. It's not surprising that that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies question the integrity of online reviews. Nonetheless, they recognize the enormous impact user scores have on their business. Undesirable consumer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

Online Item Reviews About An Item Can Boost Its Conversion Rate By More Than 270%

User review stats show the purchase possibility for an item with 5 reviews is 270 percent higher than the exact same product without reviews.

Source: Spiegel Research Center

95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services

Leisure and business tourists alike read reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

A Lot Of Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've visited a vendor. Online review trends reveal people choose to comment if they had a favorable experience, rather than a average or unfavorable one.

Source: Brightlocal

15% Of Clients Do Not Trust Businesses With No Online Reviews

No trust means no interactions. 15 percent of possible clients will not even consider doing business with a business they can't discover viewpoints about.

Source: Statuslabs

89% Of Consumers Browse A Businesses Responses To Reviews

Not only do most customers check out the review replies, 30% of them highly value them. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

Unfavorable Reviews Can Improve Conversion By Up To 85 Percent

It sounds insane, but negative reviews can be a positive force for users to devote more time on your site. According to online review data, people spend more than five times as long on a website when they check out negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

77% Of Customers Would Give A Review If They Were Asked

More than a 35% would post a review to notify others about their client encounter and 24% would undoubtedly direct their review to the business itself.

Over a 26% would be willing to submit a review to assist other individuals with their decision making process.

Source: Podium

88% Of Executives View Reputation Risk As A Top Business Concern

Reputation management statistics show a business's reputation does not impact just the consumers. Potential employees likewise take a look at ratings and read reviews.

Source: Deloitte