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73% Of Consumers Believe Client Reviews Are More Important Than Star And Number Rankings
Online review statistics make it clear individuals aren't pleased with ratings alone.
Consumer reviews make the stats appear more genuine which is what the potential consumers are looking for. Nearly a third of consumers say written reviews are the only feature that makes them think the sites' reviews are pertinent and helpful.
Source: Fan and Fuel
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of businesses doubt the integrity of online reviews. Nonetheless, they realize the huge impact user rankings have on their business. Unfavorable client or staff member reviews can influence 90% of job seekers.
Source: Career Arc
If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More
We already touched upon the positive and negative reviews and their impact on consumers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. People expect to see some negative reviews.
Source: Capterra
Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the maker states. The reason, makers' descriptions are generally ads.
Source: Martech Zone
Unfavorable Reviews Can Improve Conversion By Up To 85%
It sounds insane, however negative reviews can be a positive factor for users to devote more time on your site. According to online review data, people devote more than five times as long on a website when they check out negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
Fifty Percent Of All Millennial's "Always" Read Online Reviews For Businesses
Younger people understand the value of being informed. User-generated material has an indisputable effect on customers.
They will recognize what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older individuals are different though, only 6% of people aged 55 or older read reviews.
Source: Brightlocal
89% Of Clients Browse A Companies Feedback To Reviews
Not only do a lot of clients read the review replies, 30% of them highly value them. Practically 96% read the responses to their own reviews.
Source: Brightlocal
Reviews Shared On Twitter Can Help Increase Revenues By 6.46%
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
77% Of Clients Would Undoubtedly Leave A Review If They Were Asked
More than a 35% would leave a review to notify others about their customer encounter and 24% would rather direct their review to the company itself.
Over a 26% would be willing to submit a review to assist other people with their choice making process.
Source: Podium
67% Of Customers Admit Reviews Are A "Very Important" Factor When Picking A Service Provider
When consumers have to pick a solution provider, reviews have a massive impact on their decision.
Source: DemandGenReport
53% Of Customers Anticipate Businesses To Answer Back Within A Week To Unfavorable Reviews
Online review statistics clarify that 63% of customer reviews go on without a reaction. That's regrettable, because those companies are losing customers that way.
Source: Review Trackers
The Average Review Length Has Actually Gotten 65% Shorter Since 2010
Recently reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is typical to that of a tweet.
Source: Review Trackers
Just 6% Of Consumers Don't Rely On Customer Reviews At All
According to consumer review data, a massive 19 percent of customers always rely on online reviews and never ever a make a purchase without checking out reviews first.
Source: Statista
Google Accounts For 57.5% Of All Reviews Across The Globe
Google is in the lead here, followed by Facebook as a distant second.
Here are the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
83% Of All Younger Shoppers Were Asked To Leave A Review Recently
Of those invited, 80% of consumers did post a review. In general, companies have actually asked 66% of all clients to post a review on their company.
Source: Brightlocal
53% Of Americans Consider Item Reviews And Rankings As The Most Crucial Part Of Online Shopping.
Today's shoppers are wary and want the very best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the buying decision.
Source: Statista
77% Of Users Don't Trust Reviews That Are Older Than 3 Months
Clients don't care how excellent your service or product was in the past. Since they are fresh and relevant, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.
It is for this reason that businesses need to be constantly requesting reviews.
Source: Statuslabs