91% Of Millennials Rely On Online Reviews As Much As Family And Friends

Online review statistics position clients' reviews as the most reliable source of recommendations. Online reviews typically bring the same weight as suggestions from loved ones.

Source: Brightlocal

52% Of Customers Rely On A Product More If It Has Negative Reviews Too

We already touched upon the negative and positive reviews and their effect on consumers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are favorable. Consumers expect to see some negative reviews.

Source: Capterra

49 Percent Of Consumers Consider The Number Of Online Reviews As An Important Consideration Of Their Buying Decision

Customers value not only the quality or nature of the reviews, but they consider their number and recency as well.

The share of clients, who pay attention to the variety of reviews is currently at 46%.

Source: Brightlocal

If They Were Asked, 77% Of Consumers Would Likely Leave A Review

More than a 35% would leave a review to advise others about their customer encounter and 24% would undoubtedly direct their review to the company itself.

Over a 26% would want to submit a review to assist other individuals with their choice making process.

Source: Podium

Google Accounts For 57.5 Percent Of All Reviews Globally

Google is the clear winner as far as distribution goes, however they are not the only ones in the game.

These the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

Reviews Published On Twitter Can Improve Online Sales By 6.46 Percent

Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Business

The star ranking is the first thing consumers see. Still, users focus on other elements also, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA customers.

Source: Statista

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses doubt the integrity of online reviews. However, they recognize the massive effect user scores have on their business. Unfavorable client or employee reviews can affect 90% of job seekers.

Source: Career Arc

Customers Could Spend 31 Percent More With A Business That Has Fantastic Reviews

Take notice of this fact. The more detailed other users explain your services or product, the more cash you can charge and customer review statistics reveal to us exactly just how much more.

Source: Martech Zone

The Majority Of Shoppers Aged 25-34 Published Reviews

According to Statista, the more youthful generations are clearly the more vocal ones.

Source: Statista

77% Of Individuals Do Not Trust Reviews That Are Older Than 3 Months

Customers don't care how good your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.

Consumers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that companies should to be constantly requesting reviews.

Source: Statuslabs

95% Of Travelers Read Online Reviews Prior To Reserving Travel Related Services

Leisure and business tourists alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

A One Star Boost In Score Can Result In A 5% To 9% Increase In Business Profits

Businesses that treat consumers fairly generally succeed, review websites help ensure of that.

Source: Statuslabs

A Solitary Business Review Can Raise Its Conversions By 10 Percent

Online review statistics reveal user-generated material can do wonders in terms of conversions.

A single review can have an enormous impact on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can offer an astonishing 44% increase.

Source: RevLocal

Most Best Selling Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. Someone always has a bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. In some cases a lower rating in fact helps your overall score.

According to consumer rating statistics, conversion rates start to reduce as scores rise above 4.7.

Source: Spiegel Research Center

Many Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have gone to a supplier. Online review trends reveal people prefer to comment if they had a favorable experience, rather than a average or unfavorable one.

Source: Brightlocal

86 Percent Of Customers Would Think About Composing A Review For A Business

Your customers are your most important resource, and it's not just because of the money they invest at your business. They will be ready to share it if you give them an excellent experience.

Source: Brightlocal

One-half Of All Millennial's "Always" Read Online Reviews For Businesses

More youthful people understand the worth of being informed. User-generated material has an unassailable effect on customers.

If businesses think of the power of customer reviews over millennials, they will realize what they've been missing out on. Older people are various though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal