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Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
61 Percent Of Regional Businesses Have A Typical Ranking Of 4 Or 5 Stars
Overall two-thirds of companies have exceptional and awesome rankings. Only 5% of businesses have a rating below 3 stars.
Source: Brightlocal
30% Of Consumers Feel Favorable To A Business Which Answers Online Reviews
Staying connected with your consumers creates trust. Even something as simple as responding to their reviews and remarks can make them feel valued.
As you may anticipate, customers who feel this way are ready to invest more money with a business.
Source: Statuslabs
77% Of Customers Do Not Rely On Reviews That Are Older Than 3 Months
Customers don't care how good your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.
It is for this reason that companies should to be constantly requesting reviews.
Source: Statuslabs
74% Of Regional Businesses Have At A Minimum, 1 Google Review
One review is far from enough to enhance your site's SERP ranking.
Taking a look at online rankings data, we found out that a company needs to have at least 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
95% Of Unsatisfied Clients Will Go Back To A Business If A Company Makes An Effort To Resolve Issues Quickly And Efficiently
Customers don't expect you to be perfect. When things go wrong, they do anticipate you to deal with things. If there is absolutely nothing else a company can do to solve a problem, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
Just 6 Percent Of Consumers Do Not Trust Client Reviews At All
According to client review data, a massive 19% of customers always trust online reviews and never ever a purchase without reading reviews initially.
Source: Statista
67% Of Customers Suggest Reviews Are A "Very Crucial" Factor When Picking A Solution Provider
Reviews have a huge effect on their decision when consumers have to pick a solution provider.
Source: DemandGenReport
15 Percent Of Consumers Do Not Trust Businesses With No Online Reviews
No trust indicates no interactions. 15 percent of possible clients will not even consider working with a business they can't find viewpoints about.
Source: Statuslabs
95% Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers check out approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they check out reviews 'constantly' or 'very frequently'.
Source: Trust You
If They Were Asked, 77% Of Clients Would Submit A Review
More than a 35% would submit a review to advise others about their consumer experience and 24% would likely direct their review to the business itself.
Over a 26% would want to submit a review to assist other people with their decision making process.
Source: Podium
64 Percent Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30% of customers who read customer reviews, concur that it increases their purchasing confidence.
Companies use the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Software Reviews Impact Over 98% Of All Purchasers
18 percent of software application buyers consider reviews to be a necessary factor in the purchase process. Software reviews have no effect whatsoever on only 2% of consumers. Two thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra