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72% Of Customers Won't Take Action Unless They Read Some Reviews
Irrespective of how appealing your marketing is, you still require customer reviews. There is no skirting around it. Clients are still ready to hear you out, however they trust other people more.
Source: My Testimonial Engine
Just 6 Percent Of Consumers Don't Rely On Client Reviews At All
According to client review statistics, a whopping 19 percent of customers always trust online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals opinions before they ever trust what the manufacturer says. The reason, makers' descriptions are generally ads.
Source: Martech Zone
49% Of Customers Consider The Number Of Online Reviews As A Necessary Factor In Their Buying Decision
Customers value not only the quality or nature of the reviews, however they consider their quantity and recency also.
The share of consumers, who focus on the variety of reviews is presently at 46%.
Source: Brightlocal
74 Percent Of Regional Companies Have At Least 1 Google Review
One review is far from adequate to improve your website's SERP ranking.
Looking at online ratings statistics, we discovered that a business requires to have approximately 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
30% Of Consumers Feel Comfortable With A Company Which Answers Online Reviews
Communicating with your customers creates trust. Even something as basic as responding to their remarks and reviews can make them feel valued.
As you may expect, customers who feel this way are happy to spend more money with a company.
Source: Statuslabs
Many Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they have visited a vendor. Online review trends reveal individuals choose to comment if they had a favorable experience, rather than a unfavorable or average one.
Source: Brightlocal
Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
77% Of Clients Do Not Rely On Reviews That Are Older Than Three Months
Consumers don't care how great your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that companies ought to be constantly asking for reviews.
Source: Statuslabs
Visitors Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done much faster. Buying choices are made rapidly.
Online reviews are clearly convincing, yet marketers have not necessarily come to value the power of them.
Source: Martech Zone
Only 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competition that aren't taking advantage of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of companies actually utilize them.
Although we now know why consumer reviews are so powerful, a lot of businesses apparently don't.
Source: LsaInsider
89% Of Consumers Want To Read Reviews On Their Mobile Devices
Be it via an app or a mobile internet browser, consumers choose to read reviews on their phones.
Source: Statista
The Typical Review Word Count Has Actually Gotten 65% Shorter Since 2010
Now a days reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of a twitter tweet.
Source: Review Trackers