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98 Percent Of Yelp's Browsers Bought From A Business They Found On The Site
Typically, 142 million customers visit Yelp on a monthly basis. This is as good a time as any if you haven't declared your totally free Yelp business page.
Source: RevLocal
If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Will Not Utilize A Company
This stat is among numerous that highlight the value of online rankings. Now that news of customer satisfaction travels this fast, keeping your clients pleased is more vital than ever.
57 percent of customers have looked for business with more than four stars in 2018, which is up from 48% in 2017.
11% looked just for organizations with a best five star rating.
Source: Brightlocal
The Majority Of Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they have gone to a vendor. Online review trends show people prefer to comment if they had a favorable experience, instead of a unfavorable or average one.
Source: Brightlocal
Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is currently the most popular social network which can also affect our purchasing preferences.
According to social media reviews stats, Facebook impacts more than half of users' purchase decisions.
If it has favorable reviews, Facebook reviews stats reveal that four out of 5 users are most likely to trust a local business.
Source: RevLocal
Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of USA Clients
24% of US shoppers consider reviews as 'extremely influential'.
To illustrate the importance of online reviews and ratings, did you know that 81% of consumers will pay more for a product with reviews and those exact same clients are also willing to accept slower shipping times for such items.
Source: Turntonetworks
A Single Business Review Can Lift Its Conversions By 10 Percent
Online review statistics show user-generated material can do wonders in terms of conversions.
A single review can have an enormous influence on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can offer an astonishing 44 percent boost.
Source: RevLocal
52% Of Customers Trust A Product More If It Has Unfavorable Reviews Also
We already discussed the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. Customers expect to see some negative reviews.
Source: Capterra
Software Application Reviews Influence Over 98 Percent Of All Purchasers
18 percent of software application buyers consider reviews to be a vital factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2% of customers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company
The star ranking is the first thing customers see. Still, users pay attention to other elements too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of American consumers.
Source: Statista
More Than Four Negative Reviews About A Business Or Service May Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Clients Reading Reviews On A Mobile Device Are 127% More Likely To Buy Than Desktop Users
Mobile users choose to get things done faster. Purchasing choices are made quickly.
Online reviews are clearly persuasive, yet marketers haven't always come to appreciate the power of them.
Source: Martech Zone
Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals opinions before they ever trust what the producer says. The reason, producers' descriptions are essentially ads.
Source: Martech Zone
49% Of Customers Consider The Number Of Online Reviews As An Essential Consideration Of Their Buying Decision
Consumers value not only the quality or nature of the reviews, but they consider their number and recency as well.
The share of consumers, who pay attention to the number of reviews is currently at 46%.
Source: Brightlocal
67% Of Consumers Say Reviews Are A "Very Crucial" Factor When Picking A Service Provider
Reviews have a massive effect on their decision when customers have to pick a service provider.
Source: DemandGenReport
15% Of People Do Not Trust Businesses Without Any Online Reviews
No trust implies no interactions. 15% of potential clients won't even consider doing business with a company they can't discover opinions about.
Source: Statuslabs