74% Of Local Companies Have At Least 1 Google Review

A single review is far from sufficient to improve your website's SERP ranking.

Looking at online ratings statistics, we found out that a business requires to have an average of 40 reviews before users "Award" it with a star.

Source: Brightlocal

77% Of Users Do Not Rely On Reviews That Are Older Than Three Months

Customers don't care how excellent your product or service was in the past. Part of why online reviews matter is since they are fresh and relevant.

Consumers know businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.

It is for this reason that companies ought to be constantly requesting reviews.

Source: Statuslabs

Customer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the producer states. The reason, producers' descriptions are generally advertisements.

Source: Martech Zone

Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions

Facebook is currently the most popular social media which can also influence our buying preferences.

According to social reviews data, Facebook impacts the majority of users' purchase decisions.

Facebook reviews stats expose that four out of five users are more likely to rely on a local business if it has favorable reviews.

Source: RevLocal

83% Of All Younger Buyers Were Asked To Post A Review Recently

Of those invited, 80% of consumers did leave a review. In general, companies have asked 66% of all customers to give a review on their company.

Source: Brightlocal

The Majority Of Popular Items Have A Typical Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. Someone always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star scores. Often a lower ranking actually helps your overall score.

According to consumer rating stats, conversion rates start to reduce as scores rise above 4.7.

Source: Spiegel Research Center

82 Percent Of Consumers Visit Review Websites Since They Wish To Acquire A Service Or An Item And Want To Get The Facts About Business Products And Services.

Users come because they have actually currently formed a buying decision. The majority of them (89 percent) purchase within a week of their visit.

Source: RevLocal

53% Of Customers Anticipate Companies To Answer Back Within A Week To Negative Reviews

Online review stats reveal that 63% of client reviews go on without a reaction. That's regrettable, since those businesses are losing customers that way.

Source: Review Trackers

15 Percent Of Visitors Don't Trust Businesses Without Online Reviews

No trust means no interactions. 15 percent of prospective customers will not even think about working with a business they can't discover viewpoints about.

Source: Statuslabs

Half Of All Of The Millennial's "Always" Check Out Online Reviews For Companies

Younger people know the value of being informed. User-generated content has an indisputable effect on consumers.

If businesses think of the power of customer reviews over millennials, they will recognize what they've been missing out on. Older individuals are various though, just 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

Users Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done faster. For that reason, purchasing decisions are made quickly.

Online reviews are undoubtedly convincing, yet marketers haven't always come to value the power of them.

Source: Martech Zone

83 Percent Of Customers Do Not Trust Advertising

The traditional channels to reach consumers aren't as influential as they used to be. A lot of users who no longer trust advertisements select to pay attention to consumers' suggestions online.

Source: Statuslabs

88% Of Executives Consider Reputation Risk As A Top Business Concern

Reputation management stats suggest a company's reputation does not affect simply the consumers. Potential team members likewise look at ratings and read reviews.

Source: Deloitte