A Lot Of Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have visited a vendor. Online review trends reveal individuals choose to comment if they had a favorable experience, rather than a unfavorable or average one.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company

The star ranking is the first thing consumers see. Still, users take note of other elements as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of United States customers.

Source: Statista

Google Accounts For 57.5 Percent Of All Reviews Around The Globe

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

49 Percent Of Customers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, but they consider their number and recency as well.

The share of consumers, who take note of the number of reviews is presently at 46%.

Source: Brightlocal

Just 44% Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the significant review platforms are free, a surprisingly low number of businesses in fact make use of them.

Although we now know why client reviews are so effective, a lot of businesses obviously do not.

Source: LsaInsider

77% Of Users Do Not Trust Reviews That Are Older Than Three Months

Consumers don't care how good your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that businesses should to be constantly asking for reviews.

Source: Statuslabs

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses question the integrity of online reviews. Nonetheless, they realize the massive effect user rankings have on their business. Undesirable client or employee reviews can affect 90% of job seekers.

Source: Career Arc

Online Product Reviews About An Item Can Improve Its Conversion Rate By More Than 270 Percent

User review stats reveal the purchase likelihood for an item with 5 reviews is 270 percent higher than the exact same item without reviews.

Source: Spiegel Research Center

52% Of Customers Rely On A Product More If It Has Negative Reviews Too

We already discussed the positive and negative reviews and their result on consumers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. People anticipate to see some negative reviews.

Source: Capterra

88% Of Executives Judge Reputation Risk As A Top Business Concern

Reputation management stats show a company's reputation doesn't impact just the clients. Potential employees likewise look at rankings and read reviews.

Source: Deloitte

67% Of Consumers Report Reviews Are A "Very Important" Factor When Choosing A Solution Provider

Reviews have an enormous effect on their decision when customers have to select a service provider.

Source: DemandGenReport

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of US Consumers

24% of US buyers consider reviews as 'incredibly influential'.

To illustrate the value of online reviews and rankings, did you understand that 81 percent of consumers will pay more for an item with reviews and those same customers are also ready to accept slower shipping times for such items.

Source: Turntonetworks

60% Of Customers Check Out Blog And Social Media Reviews On Their Mobile Devices Before Shopping

In-store shopping is affected substantially by blogs and reviews on social media. With men being twice as likely to be influenced than ladies.

Reviews and ranking statistics reveal people value the opinion of peers more than any other content.

Source: Collective Bias

53% Of Consumers Expect Companies To Respond Within A Week To Unfavorable Reviews

Online review statistics clarify that 63% of customer reviews go on without a reaction. That's too bad, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers

The Majority Of Consumers Aged 25-34 Wrote Reviews

According to Statista, the younger generations are obviously the more vocal ones.

Source: Statista

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process

Let's say you wish to purchase a new car and there are numerous models which fit your criteria. How do you select the best one for you? Well, you read reviews.

With the help of other customers, you quickly pick a model that works for you. That's how favorable reviews convert customers into consumers.

Source: Consumer Affairs

61% Of Regional Businesses Have An Average Ranking Of 4 To 5 Stars

Generally two-thirds of businesses have great and exceptional ratings. Just 5% of companies have a ranking below 3 stars.

Source: Brightlocal

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive driver for users to devote more time on your website. According to online review statistics, individuals spend more than five times as long on a website when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, a frustrating 95% suspect censorship or faked reviews.

Source: Reevoo