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86 Percent Of Consumers Would Consider Writing A Review For A Business
Your clients are your most valuable resource, and it's not just because of the cash they invest at your business. They will be prepared to share it if you give them a great experience.
Source: Brightlocal
The Average Review Word Count Has Become 65% Shorter Since 2010
Recently reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a twitter tweet.
Source: Review Trackers
US Shoppers View "Product Performance" To Be The Most Useful Information In Product Reviews
When people check out reviews, they concentrate on various elements of the shopping experience. However according to online review statistics, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of USA customers.
Source: Statista
Only 44% Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't taking advantage of their listing.
While business listings on the significant review platforms are complimentary, a surprisingly low number of companies actually utilize them.
Although we now know why client reviews are so powerful, the majority of businesses obviously don't.
Source: LsaInsider
Unfavorable Reviews Can Improve Conversion By As Much As 85 Percent
It sounds insane, but negative reviews can be a positive factor for users to spend more time on your site. According to online review statistics, individuals spend more than five times as long on a site when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
Google Accounts For 57.5 Percent Of All Reviews World-wide
Google is in the lead here, followed by Facebook as a far-off second.
These the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
95% Of Travelers Read Online Reviews Prior To Scheduling Travel Services
Leisure and business tourists alike check out reviews to form an opinion. Business travelers check out approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they read reviews 'constantly' or 'extremely often'.
Source: Trust You
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Clients
24% of US buyers consider reviews as 'extremely influential'.
To highlight the value of online reviews and ratings, did you know that 81 percent of customers will pay more for a product with reviews and those very same clients are also willing to accept slower shipping times for such items.
Source: Turntonetworks
61 Percent Of Local Businesses Have A Typical Score Of 4 To 5 Stars
Generally 2 out of 3 companies have exceptional and good scores. Only 5% of companies have a score below three stars.
Source: Brightlocal
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Buying Home Electronics
Stats reveal that reviews were more effective than TV ads at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
53% Of Consumers Expect Businesses To Reply Within A Week To Negative Reviews
Online review statistics prove that 63% of customer reviews stay without a reaction. That's too bad, due to the fact that those companies are losing customers that way.
Source: Review Trackers