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More Than Four Negative Reviews About A Business Or Product May Reduce Sales By 70 Percent
One negative review suffices for 35 percent of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Naturally, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
A Solitary Business Review Can Lift Its Conversions By 10 Percent
Online review stats reveal user-generated content can do wonders in terms of conversions.
A single review can have a huge impact on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can supply a mind-blowing 44% boost.
Source: RevLocal
Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses
Younger individuals understand the worth of being informed. User-generated content has an unassailable impact on customers.
They will understand what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are various though, only 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
83% Of Clients Don't Trust Advertising
The standard channels to reach customers aren't as influential as they utilized to be. Many users who no longer trust ads pick to pay attention to customers' recommendations online.
Source: Statuslabs
91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of businesses doubt the integrity of online reviews. Nonetheless, they recognize the massive effect user rankings have on their business. Unfavorable consumer or employee reviews can affect 90% of job seekers.
Source: Career Arc
Google Represents 57.5% Of All Reviews Around The World
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
These the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
Most Best Selling Items Have A Typical Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star scores.
According to customer rating statistics, conversion rates start to reduce as scores rise above 4.7.
Source: Spiegel Research Center
If A Company Handles Problems Quickly And Efficiently, 95% Of Dissatisfied Clients Will Go Back To A Business
Clients do not expect you to be perfect. They do expect you to resolve things when they go wrong. If there's nothing else a company can do to deal with a concern, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday
49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Buying Decision
Customers value not just the quality or nature of the reviews, but they consider their number and recency too.
The share of customers, who take notice of the variety of reviews is presently at 46%.
Source: Brightlocal
89% Of Individuals Prefer To Read Reviews On Their Cell Phones
Be it via an app or a mobile internet browser, clients prefer to read reviews on their phones.
Source: Statista
Reviews Shared On Twitter Can Increase Online Sales By 6.46%
Online review stats show that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
The Majority Of People Aged 25-34 Submitted Reviews
According to Statista, the younger generations are purportedly the more opinionated ones.
Source: Statista
86% Of Customers Would Consider Composing A Review For A Business
Your clients are your most valuable resource, and it's not just because of the money they spend at your business. If you provide a good experience, they will be willing to share it.
Source: Brightlocal
Favorable Reviews Motivate 68 Percent Of Customers To Choose A Local Business
Considering that the huge bulk of customers read reviews, you would want yours to be inviting to brand-new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than two thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz