60 Percent Of Consumers Seek Advice From Blog And Social Media Reviews On Their Mobile Devices Prior To Shopping

In-store purchasing is influenced substantially by blogs and reviews on social media. With males being two times as likely to be influenced than women.

Reviews and rating stats reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

61% Of Regional Businesses Have A Typical Rating Of 4 Or 5 Stars

Typically two-thirds of companies have excellent and great ratings. Just 5% of companies have a ranking listed below 3 stars.

Source: Brightlocal

Favorable Reviews Encourage 68% Of Customers To Use Local Businesses

Since the large bulk of consumers check out reviews, you would want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

53% Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of Online Shopping.

Today's consumers are smart and want the very best bang for their dollar. It's no wonder that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who check out client reviews, agree that it increases their purchasing confidence.

Organizations use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

When Buying Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Influential Aspect

Statistics reveal that reviews were more effective than TV ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

53% Of Customers Expect Companies To Reply Within A Week To Unfavorable Reviews

Online review statistics clarify that 63% of consumer reviews stay without a reply. That's too bad, since those companies are losing customers that way.

Source: Review Trackers

49% Of Consumers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of clients, who focus on the number of reviews is currently at 46%.

Source: Brightlocal

88% Of Executives View Reputation Risk As A Leading Business Issue

Reputation management statistics suggest a business's reputation doesn't affect simply the customers. Prospective team members likewise take a look at scores and read reviews.

Source: Deloitte

Software Reviews Impact Over 98 Percent Of All Purchasers

18% of software application purchasers consider reviews to be an important factor in the purchase process. Software reviews have no impact whatsoever on just 2 percent of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

More Than 4 Negative Reviews About A Company Or Product Might Reduce Sales By 70%

One negative review is enough for 35 percent of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

70% Of Customers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people read a lot more reviews to get an idea of how the business is really doing. Do not depend upon that figure alone.

Source: Brightlocal

89% Of Customers Browse A Companies Replies To Reviews

Not only do the majority of shoppers read the review replies, 30% of them hold them in high regard. Almost 96% read the reactions to their own reviews.

Source: Brightlocal

86% Of Consumers Would Consider Composing A Review For A Business

Your consumers are your most valuable resource, and it's not only because of the money they spend at your business. They will be willing to share it if you offer them a great experience.

Source: Brightlocal