Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of USA Customers

24% of US consumers consider reviews as 'very influential'.

To show the value of online reviews and ratings, did you understand that 81 percent of consumers will pay more for an item with reviews and those same customers are likewise happy to accept slower shipping times for such products.

Source: Turntonetworks

Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing

That's 56% of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are free, a remarkably low number of businesses in fact use them.

Although we now understand why consumer reviews are so effective, a lot of businesses obviously don't.

Source: LsaInsider

Negative Reviews Can Increase Conversion By Up To 85 Percent

It sounds insane, however negative reviews can be a positive driver for users to spend more time on your site. According to online review statistics, individuals spend more than 5 times as long on a website when they read negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

If It Has Less Than A 4 Star Score, More Than Half Of Consumers Will Not Utilize A Service

This stat is one of many that highlight the importance of online scores. Now that news of consumer fulfillment travels this quick, keeping your consumers delighted is more vital than ever.

57% of consumers have actually searched for business with more than four stars in 2018, which is up from 48% in 2017.

11% looked only for organizations with a best five star rating.

Source: Brightlocal

Half Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses

More youthful individuals know the worth of being informed. User-generated material has an unassailable effect on customers.

They will recognize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are different though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

71% Of Millennials Browse Customer Reviews Of Expert Services

Majority of all people in need of an expert service rely on online reviews.

According to online reviews statistics, 59% utilized online reviews to pick a physician or a legal representative.

Younger people (age 18-35) are a lot more likely to hire an expert based on online reviews. Only 19% of millennials will think about employing a lawyer without any.

Source: Thomson Reuters

53% Of Americans Consider Item Reviews And Rankings As The Most Essential Part Of Online Shopping.

Today's buyers are smart and want the very best bang for their buck. It's no surprise that they consider reading reviews as a huge part of the buying decision.

Source: Statista

Many Popular Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to client rating stats, conversion rates begin to reduce as scores rise above 4.7.

Source: Spiegel Research Center

90% Of Clients Require Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people say about impressions, right?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

Consider asking your visitors to write one if you don't have reviews on your site.

Source: Martech Zone

86% Of Consumers Would Consider Composing A Review For A Business

Your customers are your most valuable resource, and it's not only because of the money they spend at your business. If you provide a great experience, they will be willing to share it.

Source: Brightlocal

98% Of Yelp's Website Visitors Bought From A Business They Found On The Website

Generally, 142 million customers check out Yelp every month. If you haven't claimed your totally free Yelp business page, this is as good a time as any.

Source: RevLocal

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization

The star rating is the first thing consumers see. Still, users take note of other factors also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of United States customers.

Source: Statista