60 Percent Of Consumers Check Out Blog And Social Media Reviews On Their Cell Phones Before Shopping

In-store shopping is influenced considerably by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.

Reviews and score data show people value the viewpoint of peers more than any other content.

Source: Collective Bias

Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Companies

Younger individuals know the worth of being informed. User-generated material has an indisputable impact on consumers.

If businesses stop to consider the power of consumer reviews over millennials, they will realize what they've been losing out on. Older people are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

30% Of Consumers Feel Positive About A Company Which Answers Online Reviews

Staying connected with your customers establishes trust. Even something as simple as responding to their comments and reviews can make them feel appreciated.

As you might expect, clients who feel this way are going to invest more cash with a company.

Source: Statuslabs

More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of USA Consumers

24% of US shoppers consider reviews as 'exceptionally influential'.

To illustrate the value of online reviews and rankings, did you know that 81% of customers will pay more for an item with reviews and those same consumers are also ready to accept slower shipping times for such items.

Source: Turntonetworks

61 Percent Of Local Businesses Have A Typical Ranking Of 4 Or 5 Stars

Generally 2 out of 3 businesses have excellent and great ratings. Just 5% of companies have a score listed below three stars.

Source: Brightlocal

73 Percent Of Customers Think Customer Reviews Are More Vital Than Star And Number Rankings

Online review data make it clear individuals aren't pleased with ratings alone.

Written reviews make the statistics appear more genuine which is what the prospective clients are looking for. Nearly a third of consumers say composed reviews are the only function that makes them believe the sites' reviews are pertinent and useful.

Source: Fan and Fuel

A One Star Increase In Score Can Lead To A 5% To 9% Boost In Business Profits

Businesses that treat consumers honorably typically prosper, review websites help ensure of that.

Source: Statuslabs

A Lot Of Best-selling Products Have A Typical Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to consumer rating statistics, conversion rates begin to decrease as scores rise above 4.7.

Source: Spiegel Research Center

If They Were Asked, 77% Of Clients Would Probably Leave A Review

More than a 35% would post a review to advise others about their consumer experience and 24% would probably direct their review to the business itself.

Over a 26% would want to post a review to assist other people with their choice making process.

Source: Podium

74 Percent Of Regional Companies Have At A Minimum, One Google Review

A single review is far from adequate to enhance your site's SERP ranking.

Taking a look at online scores statistics, we found out that a business requires to have approximately 40 reviews before people "Award" it with a star.

Source: Brightlocal

77% Of Consumers Don't Trust Reviews That Are Older Than Three Months

Consumers don't care how excellent your product or service was in the past. Part of why online reviews matter is because they are relevant and fresh.

Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that businesses ought to be constantly requesting reviews.

Source: Statuslabs

If A Company Manages To Fix Problems Rapidly And Effectively, 95% Of Unsatisfied Clients Will Go Back To A Company

Customers don't anticipate you to be perfect. When things go wrong, they do expect you to fix things. If there is absolutely nothing else a company can do to fix a problem, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

49 Percent Of Consumers Consider The Number Of Online Reviews As An Essential Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of customers, who pay attention to the number of reviews is presently at 46%.

Source: Brightlocal

The Majority Of Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they have visited a supplier. Online review trends show people prefer to comment if they had a favorable experience, instead of a mediocre or negative one.

Source: Brightlocal