Positive Reviews Motivate 68% Of Customers To Choose Local Businesses

Considering that the huge bulk of customers check out reviews, you would want yours to be appealing to new customers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

53% Of Americans Consider Product Reviews And Rankings As The Most Important Part Of Online Shopping.

Today's consumers are smart and want the best bang for their dollar. It's no wonder that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

Online Product Reviews About An Item Can Amplify Its Conversion Rate By More Than 270%

User review stats reveal the purchase likelihood for a product with 5 reviews is 270 percent higher than the very same item without reviews.

Source: Spiegel Research Center

30% Of Clients Feel Positive About A Company Which Responds To Online Reviews

Corresponding with your customers builds their trust. Even something like responding to their reviews and comments can make them feel appreciated.

As you might anticipate, customers who feel this way are ready to spend more cash with a company.

Source: Statuslabs

98% Of Yelp's Visitors Bought From A Business They Discovered On The Website

Generally, 142 million customers go to Yelp each month. This is as great a time as any if you haven't declared your complimentary Yelp business page.

Source: RevLocal

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company

The star rating is the first thing consumers see. Still, users pay attention to other elements as well, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of American consumers.

Source: Statista

Users Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users prefer to get things done faster. For that reason, buying decisions are made rapidly.

Online reviews are obviously persuasive, yet marketers have not always come to value the power of them.

Source: Martech Zone

89% Of Shoppers Prefer To Read Reviews Using Their Smart Devices

Be it by means of an app or a mobile internet browser, most people choose to read reviews on their smart phones.

Source: Statista

Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses

Younger individuals know the value of being informed. User-generated material has an indisputable impact on customers.

If businesses think of the power of client reviews over millennials, they will understand what they've been missing out on. Older individuals are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

71% Of Millennials Browse Consumer Reviews Of Professional Services

Over half of all individuals in need of a professional service rely on online reviews.

According to online reviews data, 59% used online reviews to choose a lawyer or a physician.

Young people (age 18-35) are much more likely to hire a professional based on online reviews. Only 19% of millennials will think about employing a legal representative without any.

Source: Thomson Reuters

67% Of Customers Claim Reviews Are A "Extremely Important" Factor When Selecting A Service Provider

When clients have to pick a solution provider, reviews have a huge influence on their decision.

Source: DemandGenReport

82% Of Consumers Check Out Review Sites Due To The Fact That They Want To Purchase An Item Or A Service And Want To Get The Truth About The Businesses Product Or Services.

Users come due to the fact that they have actually already formed a purchase decision. The majority of them (89 percent) buy within a week of their visit.

Source: RevLocal

Customer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the producer states. The reason, manufacturers' descriptions are generally advertisements.

Source: Martech Zone

A One Star Boost In Score Can Result In A 5% To 9% Boost In Business Profits

Businesses that treat clients well generally flourish, review sites help ensure of that.

Source: Statuslabs

The Majority Of Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they've gone to a vendor. Online review trends show people prefer to comment if they had a favorable experience, rather than a unfavorable or mediocre one.

Source: Brightlocal

Negative Reviews Can Boost Conversion By As Much As 85 Percent

It sounds crazy, however negative reviews can be a positive driver for users to devote more time on your site. According to online review statistics, people spend more than five times as long on a site when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95% suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

53% Of Consumers Anticipate Companies To Reply Within A Week To Negative Reviews

Online review stats reveal that 63% of client reviews go on without a response. That's too bad, since those businesses are losing consumers that way.

Source: Review Trackers