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74% Of Regional Businesses Have At A Minimum, One Google Review
A single review is far from adequate to enhance your site's SERP ranking.
Taking a look at online scores statistics, we learnt that a company needs to have approximately 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they check out reviews 'always' or 'really frequently'.
Source: Trust You
More Than Four Negative Reviews About A Business Or Product May Reduce Sales By 70 Percent
One negative review suffices for 35% of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent less sales.
Of course, they can be compensated by the sheer variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
The Average Review Length Has Gotten 65% Shorter Since 2010
Presently reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a twitter tweet.
Source: Review Trackers
67% Of Consumers Suggest Reviews Are A "Very Important" Factor When Choosing A Service Provider
Reviews have a huge effect on their decision when consumers have to pick a service provider.
Source: DemandGenReport
83% Of Consumers Do Not Rely On Advertising
The traditional channels to reach customers aren't as influential as they used to be. A lot of users who no longer trust advertisements pick to focus on clients' suggestions online.
Source: Statuslabs
A Single Business Review Can Lift Its Conversions By 10%
Online review statistics reveal user-generated content can do miracles in regards to conversions.
A single review can have a huge impact on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can supply a mind-blowing 44 percent boost.
Source: RevLocal
Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (quantity, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
63.6 Percent Of Consumers Visit Google To Read Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.
These online review statistics show the general popularity of a website can only presume when it concerns trust.
Source: Review Trackers
Customers Could Spend 31% More With A Business That Has Excellent Reviews
Pay attention to this fact. The more detailed other users describe your product or service, the more cash you can charge and customer review statistics reveal to us precisely just how much more.
Source: Martech Zone
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Vital Factor In Their Buying Decision
Consumers value not just the quality or nature of the reviews, however they consider their number and recency also.
The share of customers, who focus on the variety of reviews is presently at 46%.
Source: Brightlocal
More Than Half Of Consumers Aged 25 To 34 Gave Reviews
According to Statista, the younger generations are evidently the more vocal ones.
Source: Statista
Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions
Facebook is presently the most popular social media which can likewise influence our purchasing preferences.
According to social reviews statistics, Facebook impacts the majority of users' purchase decisions.
Facebook reviews statistics expose that 4 out of 5 users are more likely to rely on a local business if it has positive reviews.
Source: RevLocal
86% Of Customers Would Consider Writing A Review For A Business
Your consumers are your most valuable resource, and it's not only because of the money they invest at your business. They will be willing to share it if you give them a good experience.
Source: Brightlocal
A One Star Boost In Ranking Can Cause A 5% To 9% Boost In Business Revenue
Businesses that treat customers fairly usually prosper, review websites help ensure of that.
Source: Statuslabs
53% Of Customers Anticipate Businesses To Reply Within A Week To Negative Reviews
Online review stats prove that 63% of client reviews stay without a response. That's regrettable, due to the fact that those companies are losing customers that way.
Source: Review Trackers
91% Of Millennials Trust In Online Reviews As Much As Friends And Family
Online review stats position consumers' reviews as the most trustworthy source of suggestions. Online reviews usually carry the very same weight as guidance from friends and family.
Source: Brightlocal