Most Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they have visited a vendor. Online review trends reveal individuals choose to comment if they had a favorable experience, rather than a mediocre or unfavorable one.

Source: Brightlocal

72 Percent Of Customers Will Not Take Action Unless They Check Out Some Reviews

No matter how alluring your marketing is, you still need client reviews. There's no other way around it. Customers are still willing to hear you out, however they trust other people more.

Source: My Testimonial Engine

Only 6 Percent Of Consumers Do Not Trust Customer Reviews At All

According to consumer review stats, a tremendous 19 percent of consumers constantly rely on online reviews and never ever a make a purchase without checking out reviews.

Source: Statista

Consumer Reviews On Products Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are basically ads.

Source: Martech Zone

Consumers Could Invest 31% More With A Business That Has Terrific Reviews

Pay attention to this fact. The more detailed other users explain your services or product, the more money you can charge and consumer review stats reveal to us exactly just how much more.

Source: Martech Zone

52% Of Customers Trust A Product More If It Has Unfavorable Reviews As Well

We already touched upon the positive and negative reviews and their effect on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. Customers expect to see some unfavorable reviews.

Source: Capterra

49 Percent Of Customers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency too.

The share of clients, who take note of the variety of reviews is currently at 46%.

Source: Brightlocal

63.6 Percent Of Consumers Visit Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

These online review stats reveal the basic popularity of a website can just presume when it pertains to trust.

Source: Review Trackers

95% Of Unsatisfied Consumers Will Return To A Company If A Company Takes Care Of Problems Rapidly And Effectively

Clients don't expect you to be perfect. When things go wrong, they do expect you to remedy things. If there is nothing else a company can do to deal with a problem, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

The Typical Review Length Has Actually Gotten 65% Much Shorter Since 2010

These days reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of a tweet.

Source: Review Trackers

83% Of All Young Shoppers Were Asked To Leave A Review Recently

Of those asked, 80% of customers did leave a review. Overall, companies have asked 66% of all clients to submit a review on their company.

Source: Brightlocal

77% Of Individuals Do Not Rely On Reviews That Are Older Than Three Months

Consumers don't care how excellent your service or product was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that businesses need to be constantly asking for reviews.

Source: Statuslabs

71% Of Millennials Search Consumer Reviews Of Expert Services

More than half of all people in need of an expert service rely on online reviews.

According to online reviews statistics, 59% used online reviews to select a doctor or a lawyer.

Younger people (age 18-35) are even more inclined to employ an expert based on online reviews. Just 19% of millennials will consider hiring a legal representative without any.

Source: Thomson Reuters

Almost All Consumers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you want to purchase a brand-new car and there are several models which fit your requirements. How do you pick the best one for you? Well, you read reviews.

With the help of other customers, you manage to select a model that works for you. That's how favorable reviews transform consumers into consumers.

Source: Consumer Affairs

Negative Reviews Can Boost Conversion By As Much As 85 Percent

It sounds insane, but negative reviews can be a positive driver for users to spend more time on your site. According to online review data, individuals devote more than five times as long on a website when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo