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71% Of Millennials Browse Consumer Reviews Of Expert Services
Majority of all individuals in need of an expert service rely on online reviews.
According to online reviews statistics, 59% utilized online reviews to choose a legal representative or a medical professional.
Younger people (age 18-35) are a lot more likely to employ a professional based on online reviews. Just 19% of millennials will think about hiring a lawyer without any.
Source: Thomson Reuters
More Than Four Negative Reviews About A Business Or Product May Reduce Sales By 70 Percent
One negative review suffices for 35% of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59% fewer sales.
Naturally, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
64% Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who check out client reviews, agree that it increases their buying confidence.
Companies utilize the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
98% Of Yelp's Website Visitors Bought From A Business They Found On The Website
Generally, 142 million consumers visit Yelp monthly. This is as great a time as any if you haven't claimed your free Yelp business page.
Source: RevLocal
30% Of Customers Feel Positive About A Company Which Reacts To Online Reviews
Keeping in touch with your customers builds their trust. Even something like responding to their remarks and reviews can make them feel appreciated.
As you might anticipate, clients who feel this way are more willing to invest more money with a company.
Source: Statuslabs
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike read reviews to form an opinion. Business tourists read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they read reviews 'always' or 'extremely frequently'.
Source: Trust You
Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
Many Local Businesses Have Approximately 39 Google Reviews
People like to share their experience after they have gone to a vendor. Online review trends show individuals choose to comment if they had a favorable experience, rather than a unfavorable or average one.
Source: Brightlocal
49% Of Consumers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Purchasing Decision
Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency too.
The share of consumers, who take notice of the number of reviews is currently at 46 percent.
Source: Brightlocal
53 Percent Of Americans Consider Product Reviews And Scores As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's shoppers are smart and want the best bang for their dollar. It's no surprise that they consider reading reviews as a huge part of the purchasing decision.
Source: Statista
86% Of Consumers Would Think About Writing A Review For A Business
Your clients are your most important resource, and it's not just because of the money they spend at your business. They will be prepared to share it if you offer them a good experience.
Source: Brightlocal